Moeez Ahmad
Business Analytics | Data Analytics | Supply Chain Intelligence | Marketing Analytics
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About
Strategic Business Data Analyst leveraging Python, IBM SPSS, and BI tools to translate complex datasets into actionable corporate insights. Proven track record of architecting data-driven solutions across supply chain optimization, financial forecasting, and corporate strategy to drive operational efficiency and resolve complex business bottlenecks.
Experience
Digital Engagement & Strategy Analyst at Make It Happen - An HR and Organizational Development Company (2022-05 – 2023-12)
- Analyzed social media performance metrics to optimize digital content strategy, successfully driving a 55% increase in online audience engagement.
- Executed A/B testing on promotional campaigns and visual assets, utilizing engagement data to target HR professionals and boost event participation rates.
- Managed cross-platform visual identity and content pipelines, ensuring data-informed alignment with broader organizational growth objectives.
Brand Ambassador at JazzCash, Pakistan (2026-04 – Present)
- Directed a grassroots digital transformation initiative to integrate Lahore's informal economy into the cashless ecosystem, successfully targeting and onboarding 15+ micro-merchants.
- Facilitated the deployment of NFC-enabled SoftPOS technology, allowing local vendors to bypass traditional hardware costs by converting existing smartphones into active card readers.
- Conducted on-ground qualitative research to identify friction points in traditional cash-only models, developing a bilingual Digital Literacy Guide that accelerated merchant adoption rates.
- Streamlined the B2B vendor onboarding pipeline for JazzCash Business, providing technical troubleshooting and digital safety briefings to ensure secure transaction environments.
Education
BS in Business Data Analytics – FAST National University of Computer & Emerging Sciences (2028-06)
