Mohsin Ali
PERFORMANCE MARKETING SPECIALIST
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About
Results-driven Performance Marketer with over 5 years of experience in digital marketing, affiliate marketing, lead generation, and campaign optimization. Skilled in running high-performing campaigns across multiple platforms and industries, driving high-quality traffic, maximizing ROI, and delivering data-driven marketing solutions. Strong technical background in web technologies and a passion for continuous growth.
Experience
PERFORMANCE MARKETING SPECIALIST (FREELANCE)
(2019-01)
- Managing performance marketing campaigns across multiple verticals including Insurance, Finance, Home Improvement, and Lead Generation.
- Driving high-quality traffic and generating leads through affiliate marketing campaigns.
- Partnering with multiple affiliate networks and advertisers to promote CPL, CPA & CPS offers.
- Planning, implementing & optimizing campaigns for maximum ROI and higher conversions.
- Expertise in running marketing through SEO, Social Media, Email Marketing, Display Ads, Native Ads & Paid Advertising.
- Building and optimizing landing pages and lead funnels that convert.
- Conducting market research, competitor analysis, and performance tracking using data analytics tools to fine-tune strategies.
- Managing budgets, reporting, and scaling profitable campaigns effectively.
ENUMERATOR – POLIO MONITORING - Apex Consulting - Pakistan
(2017-01 - 2019-01)
- Conducted field data collection and monitoring activities.
- Maintained accurate records, reports, and data analysis.
- Collaborated with teams to ensure project objectives were achieved.
Education
Bachelor of Science - Computer Science (BSCS) - Imperial College of Business Studies (2013-01 - 2017-01)
Intermediate - Computer Science (ICS) - BISE Lahore (2010-01 - 2012-01)
Matriculation - Computer Science - Project High School Faroqabad (2008-01 - 2010-01)

