Muhammad Azhar

Results-driven Corporate Sales Executive with over 10 years of cumulative experience in B2B sales, administration, and procurement. Currently at Inovi Technologies, I have consistently delivered year-on-year revenue growth, scaling from PKR 20M in Year 1 to over PKR 102M in 2025 by forging strategic relationships with Pakistan's most recognized enterprise brands across FMCG, banking, logistics, and textile sectors. My sales philosophy is built on intelligence, not pressure.

Before any outreach, I conduct comprehensive company and market research, understanding the client's supply chain, procurement patterns, and competitive landscape. Every pitch is custom-crafted, value-driven, and commercially competitive. This approach has earned lasting trust with clients such as Colgate-Palmolive Pakistan, Tapal Tea, Gul Ahmed Textile Mills, JS Bank, and DP World Logistics.

Corporate Sales Executive - Inovi Technologies - Karachi, Pakistan

(2021-09)

Manages full-cycle B2B sales of international technology brands (DELL, SAMSUNG, SONY, HONOR, INFINIX, REALME, NOKIA, ITEL) to corporate procurement heads across Pakistan's blue-chip enterprise sector.

• Grew annual sales revenue from PKR 20.1M (Year 1) to PKR 102M (2025), a 5× increase in under 4 years, through disciplined pipeline management and consultative account development.
• Built and maintains high-trust relationships with purchase managers at 20+ enterprise accounts including Colgate-Palmolive Pakistan, Tapal Tea, Ismail Industries, Gul Ahmed Textile Mills, JS Bank, Faisal Bank, Pakistan Beverages Ltd, DP World Logistics, SGS International, Eastern Products, MAPCO, and Mansha Brothers.
• Conducts thorough pre-engagement firm analysis and market research to qualify potential clients and design targeted, value-based pitches, no generic, one-size-fits-all sales approach.
• Structures commercially competitive proposals with market-aligned pricing, exclusive discounts, and value-added service terms, resulting in strong client retention and repeat business cycles.
• Oversees the complete sales-to-delivery workflow ensuring seamless post-sale execution and client satisfaction, contributing to long-term account loyalty.

Assistant Manager — Administration & Accounts - Anees Anees Cosmetics - Karachi, Pakistan

(2018-04 - 2021-08)

• Managed distributor billing, ledger maintenance, and monthly financial reconciliation for a regional cosmetics distribution network.
• Oversaw warehouse operations and inventory stock control, reducing discrepancy incidents through systematic audit processes.
• Coordinated executive scheduling and stakeholder meetings, supporting senior management with operational planning.

KPO & Assistant Accountant - Rehman Traders - Karachi, Pakistan

(2016-05 - 2018-03)

• Managed end-to-end daily operations and designed optimized field officer route plans to improve coverage efficiency.
• Prepared and presented comprehensive Daily, Weekly, and Monthly performance reports to management.
• Handled vendor negotiations and managed FOC (Free of Cost) claims and special discount approvals.

Store Assistant - Saeed Super Store - Karachi, Pakistan

(2015-05 - 2016-03)

• Handled cashier operations, stock maintenance, and product display, foundational experience in retail operations and customer service.

Bachelor of Commerce - B.Com - HEC Recognized — Private

Certificate - Communication and soft skills - Ministry of Information Technology & Telecom (DigiSkills Training Program) (2023-03 - 2023-06)

Diploma - Diploma of Associate Engineer - KEMAN Institute of Management, Science & Technology (2019-03 - 2021-04)