Owais Muzaffar
Results-driven professional with 4 years of experience across SEO, digital marketing, web development, ecommerce management, and project coordination
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About
Results-driven professional with 4 years of experience across SEO, digital marketing, web development, ecommerce management, and project coordination. Skilled in developing and managing digital strategies that improve online visibility, website performance, customer experience, and overall business growth. Experienced in working across multiple platforms and managing projects with a strong focus on efficiency, problem-solving, and data-driven decision-making.
Currently expanding my technical expertise in cybersecurity with the goal of building a broader career across digital technology, business, and security.
Experience
Lead Generation - Softtech Consultants - Karachi
(2022-04 - 2023-01)
- Conducted data entry tasks with accuracy and efficiency.
- Performed market research to support business insights and decision-making.
- Managed bulk mailing operations, ensuring timely and effective communication.
- Executed internet research for data collection and lead generation.
- Specialized in online data entry and spreadsheet management, improving workflow efficiency.
- Supported lead generation efforts by identifying potential clients and contacts.
MERN Stack Development Intern - AimNode Technologies - Karachi
(2023-08 - 2023-11)
- Developed full-stack web applications using MEAN & MERN technologies.
- Implemented Bootstrap frameworks for responsive UI designs.
- Gained hands-on experience in backend development and API integrations.
- Collaborated with teams to improve web application performance and scalability.
- Worked on database management and optimization to enhance system efficiency.
- Engaged in problem-solving tasks, debugging code, and refining development workflows.
WordPress Developer & Ecommerce handling - Bluebirds Digital - Karachi
(2024-03 - 2024-04)
- Developed and customized WordPress websites, ensuring responsiveness and functionality.
- Managed E-Commerce store, handling order processing, customer support, and product listing.
- Implemented Affiliate Marketing strategies, specifically promoting products on Facebook for optimized conversions.
Freelance Digital Marketing & E-Commerce Project Manager - Working with local clients in Pakistan - Remote
- Managing digital marketing campaigns for local businesses, focusing on Meta Ads to drive engagement and sales.
- Working on website improvements, optimizing user experience and functionality.
- Handling E-Commerce project management for businesses on Walmart, Amazon, and eBay.
- Collaborating with Pakistani clients to streamline operations, improve conversions, and scale their businesses.
Education
Bachelors of Science - Computer science - Virtual University (2026)
Intermediate - Computer science - KCD Higher Secondary School (2024 - 2025)
Diploma Certification - Software Engineering - Aptech Pakistan (2021 - 2025)
Matriculation - Computer science - Kids R Us School (2018 - 2020)
