Dmitry Meshcheryakov

Communication Designer & 3D Artist with 5+ years of experience across product, brand, and marketing in large-scale environments. I create scalable visual systems, 3D characters, and high-impact visuals that support product launches and growth. Experienced in AI-driven workflows, asset systems, and cross-functional collaboration.

Portfolio: kioshimyo.ru | artstation.com/kioshimyo Open to international opportunities Contact: Telegram @kioshimyo

3D Generalist at АО "АЛЬФА-БАНК" (2024-08 – Present)

Responsibilities & Impact: Designed a scalable visual system for a new audience (parents, children, teens), using 3D characters as the core communication tool. Built and maintained an asset library (characters, scenes, animations, elements) to support consistent communication across product, marketing, CRM, and digital channels. Collaborated with marketing, product, and engineering teams, contributing to the overall visual strategy and ensuring high-quality, consistent design solutions across all touchpoints.

Leadership: Acted as the owner of the 3D direction within the project. Made key visual decisions, shaped communication style, and established efficient production and asset reuse workflows. Enabled faster content creation through system-driven design and advised cross-functional teams on using the visual system.

AI Integration: Used AI tools for concept generation, visual exploration, and rapid ideation. Integrated AI into reference gathering and prototyping workflows, accelerating production and enabling quick validation of creative hypotheses.

• Reduced concept development time by 3–5x
• Accelerated content production by 40% through asset reuse
• Improved quality and diversity of visual solutions without extending timelines
• Enabled faster alignment on visual directions and campaign launches
• Established a unified visual style across all channels
• Increased brand recognition and consistency
• Made 3D characters a central element of user interaction
• Ensured scalability of the visual system across multiple products

Senior 3D Artist at LIT Energy (2022-05 – 2024-07)

Product, Brand & Marketing Design: Worked at the intersection of product, brand, and marketing, developing visual communication, 3D visuals, and creative assets for product launches and promotion.

Responsibilities: Designed product visual communication from scratch (pre-production stage). Created photorealistic 3D visuals for marketing, presentations, and advertising. Produced creatives for social media and ad campaigns. Adapted visuals across multiple channels and formats. Built asset libraries to enable scalable content production. Collaborated with marketing, brand, and product teams.

• Delivered 20+ photorealistic visuals used in product launches and marketing
• Reduced go-to-market time by 2–3 months by working without physical prototypes
• Lowered costs for photoshoots and content production
• Increased creative output speed by 30–50%
• Expanded visual variety without extending timelines
• Built an asset system enabling scalable, multi-channel content
• Improved visual consistency across brand communications
• Enabled fast adaptation for new products, flavors, and campaigns

Lead designer at Adxstars (2021-01 – 2022-05)

Digital Product Launch (Social Platform): Contributed to the launch and growth of a digital product (social platform), focusing on visual communication, 3D content, and promotional materials.

Responsibilities: Developed product visual communication using 3D graphics. Designed scenes, compositions, and visual concepts. Produced animation and video content for digital promotion. Contributed to shaping the product's visual style. Collaborated with marketing and engineering teams.

Key Contributions: Created a series of 3D visuals for product launch (presentations, social media, advertising). Produced animated video content for digital channels. Developed visuals for testing different communication approaches. Optimized scenes and rendering workflows to improve production speed.

• Increased visual content production speed by 30% through process optimization
• Built an asset library that reduced time required for new content creation
• Improved consistency of product visual communication
• Increased creative output variety without extending timelines
• Lowered execution time for new tasks through reusable templates and ready-to-use solutions

Bachelor's Degree in Communication Design / Graphic Design – Higher School of Economics (HSE University) (2014-09 – 2018-06)