Fasial Bnh

Strategic commercial leader with 13+ years of experience owning strategic account growth and complex B2G pursuits across government and enterprise accounts in Saudi Arabia. Generated SAR 200M+ in cumulative revenue, including SAR 120M+ in net-new business while achieving 109%–160% of target across five consecutive years. Experienced in revenue accountability, multi-year account strategy, opportunity origination and shaping, executive stakeholder engagement, government tenders, commercial negotiation, digital transformation, customer adoption, renewals, and expansion.

Proven ability to translate government priorities into scalable solutions and measurable commercial outcomes through cross-functional leadership.

Account Executive Manager – Public Sector (Individual Contributor) at Saudi Post | SPL (2025-07 – Present)

• Revenue accountability and 133% H1 2026 attainment. Manage a SAR 22M+ annual strategic government portfolio, sustaining growth across complex public-sector accounts.
• Complex opportunity leadership. Originate, qualify, and shape government opportunities from customer priorities and use cases through executive alignment, RFP/tender management, proposal development, negotiation, contract progression, and handover.
• Strategic account execution. Own multi-year account plans, pipeline generation, forecasting, quota execution, whitespace development, renewals, cross-sell, and expansion across strategic accounts.
• Solution orchestration. Coordinate Product, IT, Operations, CX, Finance, Legal, and delivery teams to shape integrated solutions across Digital Addressing, Location Intelligence, and Smart City use cases.

Senior Account Manager – Government Sales at Saudi Post | SPL (2023-03 – 2025-07)

• Consistent overachievement. Delivered 109% of target in 2023, 110% in 2024, and 113% in 2025 across strategic government accounts.
• Account growth and retention. Built multi-year account strategies, mapped executive stakeholders, identified whitespace, developed business cases, and protected recurring revenue through renewals and expansion.
• Commercial leadership. Led negotiations with Procurement, Legal, Finance, and executive stakeholders while progressing multi-year renewals and new use cases.
• Digital transformation. Advanced customer journeys through workflow redesign, API integration, UAT, digital adoption, data-capture improvements, and service governance.

Account Manager – Government Sales at Saudi Post | SPL (2019-12 – 2023-03)

• 160% target attainment in 2021 and 120% in 2022. Won new government business and expanded strategic accounts through opportunity development and value-based selling.
• National healthcare transformation. Co-created and scaled a Ministry of Health medication-delivery program from 10 to 200+ hospitals, including expansion to 150 hospitals within six months, enabling 4M+ deliveries.
• 400% healthcare portfolio growth. Contributed to portfolio expansion through customer adoption, three renewals, and cross-sell / expansion opportunities.
• Full-cycle B2G sales. Progressed opportunities from discovery and pre-RFP shaping through executive alignment, Etimad/tenders, negotiation, contract execution, adoption, and renewal.

Enterprise Account Manager at Al Rajhi Takaful (2017-07 – 2019-07)

• Major opportunity contribution. Supported a SAR 48M Ministry of Education health-insurance opportunity and a SAR 20M Abdul Latif Jameel Finance opportunity.
• Enterprise growth. Built government and corporate partnerships and led negotiations, renewals, retention, cross-sell, and expansion across key accounts.

Senior Officer – SME Sales at Bupa Arabia (2015-04 – 2017-06)

• Full-cycle SME sales. Managed prospecting, qualification, solution presentation, negotiation, contract closure, retention, recurring revenue, and account expansion.
• Territory and pipeline management. Developed territory plans and used CRM insights to prioritize prospects, improve pipeline visibility, and strengthen forecast accuracy.

Sales Supervisor / Sales Specialist at Mora Finance (2013-07 – 2015-04)

• Team leadership. Led and coached six sales representatives through KPI monitoring, performance reviews, and targeted improvement plans.
• New business generation. Created opportunities through prospecting, field engagement, client education, quotations, and relationship development.

Bachelor of Business Administration in Marketing – Imam Muhammad ibn Saud Islamic University