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Sales Operations Executive | Inside Sales Coordinator | Commercial & Logistics
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About
High-performing Sales Operations & Commercial Logistics Executive with 10+ years of experience in electrical product distribution and project coordination. Hands-on expert in full-lifecycle Epicor Kinetic ERP, end-to-end Order-to-Cash (O2C) processing, project costing, tender submissions, gross margin validation, and Incoterms shipping compliance. Combines technical engineering drawing literacy (AutoCAD) with sharp commercial acumen to drive seamless project execution and cross-functional team management.
Experience
Customer Service Executive / Sales Operations Coordinator at LKH Projects Distribution P/L (2015-10 – Present)
- End-to-End Order-to-Cash (O2C) Management: Oversee full-lifecycle sales order (SO) and purchase order (PO) processing in Epicor Kinetic ERP; maintain inventory master data, manage backorders, and coordinate cross-departmental delivery schedules.
- Commercial Costing & Margin Control: Calculate precise landed costs by incorporating freight charges, tariffs, and handling fees; validate gross margins against corporate profitability targets prior to releasing high-value project quotations.
- Technical Tender Execution & Compliance: Review complex client technical specifications, engineering drawings, and architectural layout plans to prepare competitive, fully compliant tender submissions for electrical, SSO, and industrial lighting lines.
- Global Trade & LC Logistics: Direct international shipping operations under standard Incoterms (EXW through DDP); prepare import/export trade documents (Commercial Invoices, Packing Lists, Certificates of Origin) and partner with Finance to execute Letter of Credit (LC) orders.
- Vendor & Supply Chain Coordination: Act as the primary operational liaison to overseas manufacturers and regional distributors to monitor lead times, resolve shipment delays, and ensure on-time delivery commitments.
- Billing & Account Reconciliation: Facilitate seamless invoicing and Delivery Order (D/O) generation, partner with Finance to resolve billing or AR/AP discrepancies, and streamline client query handling.
- Reporting & Operational Control: Compile weekly and monthly operational reports tracking open order status, fulfillment timelines, and margin performance for executive review.
Sales Coordinator cum Drafter at CNC Precision Engineering Industry (2008-06 – 2015-07)
- Inside Sales Support: Managed client inquiries, generated formal price quotations, processed sales orders, and monitored accounts receivable/payable (AR/AP) records.
- Technical CAD Drafting: Produced precise 2D and 3D product drawings using AutoCAD and MasterCAM to meet customized client specifications and production requirements.
- Logistics & Delivery Support: Prepared import/export shipping documentation, scheduled local freight deliveries, and tracked order status to ensure on-time delivery.
Invoice Clerk / Admin at Cooking Oil Manufacturer (2005-06 – 2008-03)
- Sales & Financial Admin: Issued daily sales invoices, recorded payments, calculated sales commissions, prepared sales contracts, and generated monthly sales performance reports.
Education
Professional Diploma in Advertising & Graphic Design – Professional Institute (2015)
High School Diploma (SPM) – Chung Hua Middle School No. 1 (2004)
