Pawisa Pandee

A creative marketing professional with a strong interest in Influencer Marketing, Content, and Digital Communication. Experienced in managing KOL campaigns from planning and influencer selection to briefing, coordination, content execution, and performance analysis. I enjoy turning brand objectives into creative content and finding the right voices to connect brands with their audiences.

With a background in media and marketing, I combine creative thinking with an understanding of consumer behavior and trends to create meaningful and effective campaigns.

Senior Media Buyer at Createx House (2022-01 – Present)

• Planning, selecting, and coordinating with influencers, real user, Affiliate creator, online and offline media to align with project objectives
• Create ideas for influencer or real user to run digital marketing campaigns for campaigns objective
• Influencer marketing plan
• Scheduled and coordinated influencer content to ensure timely delivery.
• Managed end-to-end influencer collaborations, from drafting campaign briefs and reviewing scripts to final content delivery.
• Handled Quotations (QT) and oversaw the entire influencer payment process, ensuring accurate and timely compensation.
• Analyzed performance data to improve future campaign effectiveness.

Influencer Management at Donuts Bangkok (2021-01 – 2021-12)

• Planning, selecting, and coordinating with influencers to align with project objectives
• Create idea and Script for influencer to run digital marketing campaigns for raising brand awareness
• Contributed to raising brand awareness through digital channels
• Scheduled and monitored live streaming events
• Pr strategy planning
• Online event planning.

Master of Art in Mass Communication Administration – School of Journalism and Mass Communication | Thammasart University (2020-01 – 2024-12)

Bachelor of Art (B.A.) in Public Administration – School of Social Sciences | Kasetsart University (2016-01 – 2020-12)