Visual Merchandise - UNITED LASTING RETAIL Co.,Ltd
(2024-01)
- Develop and implement a visual merchandising strategy that aligns with brand's identity, target market, and sales objectives.
- Create and oversee attractive visual displays in retail outlets, including window displays, walkways, counters, and in-store displays.
- Collaborate closely with internal and external stakeholders, including buyers, marketing executives, and retail merchandisers, to ensure a consistent visual strategy.
- Lead and train visual merchandising teams, ensuring consistent execution of visual standards and guidelines.
- Monitor visual merchandising trends and incorporate innovative practices to enhance customer experience and increase sales.
- Work within budget constraints, ensuring cost-effective visual solutions.
- Regularly travel to stores to ensure the highest quality of visual merchandising is maintained.
Visual Merchandise, Assistant Manager - Puma Sport (Thailand) Co.,Ltd
(2022-01 - 2024-12)
- Develop and implement a visual merchandising strategy that aligns with brand's identity, target market, and sales objectives.
- Create and oversee attractive visual displays in retail outlets, including window displays, walkways, counters, and in-store displays.
- Collaborate closely with internal and external stakeholders, including buyers, marketing executives, and retail merchandisers, to ensure a consistent visual strategy.
- Lead and train visual merchandising teams, ensuring consistent execution of visual standards and guidelines.
- Monitor visual merchandising trends and incorporate innovative practices to enhance customer experience and increase sales.
- Work within budget constraints, ensuring cost-effective visual solutions.
- Regularly travel to stores to ensure the highest quality of visual merchandising is maintained.
Visual Merchandise, Supervisor - Central Marketing Group Co.,Ltd
(2010-01 - 2022-12)
- Plan and implement visual merchandising, windows & Table display for Wrangler and Wrangler Kids and ATG align with brand's guideline.
- Maintain visual display and secure the layout is used to create optimal visual impact and support commercial strategies.
- Roll out visual merchandising concept to all 180 stores & training Sale staff to ensure visual impact and following brand's standard.
- Actively support and cooperation with marketing team on special activities, band's events & campaign.
Department manager (Field Visual Merchandies) - RobinsonDepartment Store
(2006-01 - 2010-12)
- Take responsible visual merchandise for only@Robinson 's brand (13 Brands in 18 Stores)
- Create and develop visual merchandise manual for new collection launching
- Training Shop Master & sale staff to maintain visual merchandise in order to create atmosphere to encourage sale opportunity
- Working closely with field merchandise and buyer in term of visual merchandise issues Including coordinate with PD department to provide display material
- Visit stores to maintain fixtures layout and ensure that new collection are displays on time, consistent and impact following visual merchandise manual
Visual Merchandise, Display - JASPAL
(2003-01 - 2006-12)
- Create and develop Window Display including take responsible concerning Visual Merchandise for brand CPS and CC-OO and Lyn-Coordinate with relevant parties whether inside and outside. Concerning interior design (plan, fixture, prop) Including provide marketing material (poster & banner production, POP, graphic design)
- visit store to maintain fixtures layout and ensure product are display consistent and impactful which needs to accordance with brand's standard
