Yarinda Arun

Results-driven marketing professional with 8 years of experience in digital marketing, brand communication, and performance-focused strategy. Proven ability to lead cross-functional collaboration, align marketing initiatives with business objectives, and generate measurable commercial impact, including contributing to lead generation strategies that converted qualified leads into purchase orders valued at over 10 million.

Brand & Digital Marketing Specialist - West Coast Engineering Co., Ltd.

(2024-07 - 2026-02)

• Led end-to-end campaign execution, including planning, timeline management, and coordination with creative and sales teams
• Developed and executed integrated marketing strategies aligned with business and brand objectives
• Managed multiple projects simultaneously, ensuring timely delivery and alignment with stakeholder expectations
• Collaborated with cross-functional teams to produce content across digital platforms
• Monitored campaign performance and optimized strategies based on insights and data

Freelance Copywriter & Designer - Freelance

(2020-01 - 2023-12)

Content Creator (Contract) – Developed content strategies and creative assets for Mordee App. and Liberator App.

• Managed multiple client projects independently, from brief interpretation to final delivery
• Developed branding, content strategy, and marketing materials tailored to client needs
• Acted as the main point of contact for clients, handling communication, feedback, and revisions
• Ensured timely project delivery while maintaining quality and client satisfaction

Graphic design & Art Director - Gooddeal Entertainment (Online content & production)

(2018-01 - 2019-12)

• Designed UI and corporate branding for digital platforms (Facebook page, website, Instagram), and produced illustrations and storyboards for ReadAlert brand.
• Art Director – Defined and maintained visual mood and tone for all social media content in ReadAlert Online Channel

Design Coordinator & Graphic Designer - T.L.Marketing (Tulip Bedding Brand & Co.)

(2016-01 - 2017-12)

• Managed multiple client projects independently, from brief interpretation to final delivery
• Developed branding, content strategy, and marketing materials tailored to client needs
• Acted as the main point of contact for clients, handling communication, feedback, and revisions
• Ensured timely project delivery while maintaining quality and client satisfaction

Bachelor of Arts - 3d-base communication design - King Mongkut's Institute of Technology Ladkrabang