Aiyanna Hamilton

Digital Media Innovation student at Texas State University with hands-on experience in social media management, short-form content creation, photography, website management, customer service and team leadership. Created organic social content generating 6.4M views, 1.3M likes and 95.7K shares within one year. Experienced in Adobe creative tools, audience-focused content and digital communications.

Content Creator at Personal TikTok (2025-01 – Present)

• Generated 6.4M views, 1.3M likes, 95.7K shares and 20.4K profile views in 12 months.
• Create trend-driven short-form videos and use engagement data to guide future content.

Social Media Manager / Crew Member at Sonic Drive-In (2026-07 – Present)

• Created student-focused social content targeting Texas State audiences.
• Produced promotional posts reaching 2K+ views with organic shares and reposts.

S6 Digital Communications Staff at JROTC Battalion (2023-08 – 2024-05)

• Updated the battalion website and Instagram with announcements, events and photos.
• Photographed battalion activities, including Wreaths Across America ceremonies.

Desk Assistant at Alkek Library, Texas State University (2024-08 – Present)

• Assist students, faculty and visitors with questions, services and front-desk support.
• Handle administrative tasks using Google Workspace and university systems.

Team Lead at Baskin-Robbins (2026-04 – 2026-08)

• Led shifts, supported training and resolved customer concerns.
• Created custom cakes while balancing accuracy, creativity and deadlines.

Retail & Food Service Team Member at Morgan's Wonderland (2025-05 – 2025-08)

• Served guests with disabilities and their families across retail and food service.
• Handled purchases, food orders and guest questions with professionalism.

Crew Member at McDonald's (2023-06 – 2024-02)

• Selected for management training after demonstrating reliability and leadership potential.

Digital Media Innovation – Texas State University (2028-12)