Digital Strategy + Content Creation
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Just a pop-culture nerd who is absolutely fascinated by how quickly digital marketing is evolving.
Working with Nashville’s top musicians and Grammy-winning artists taught me the secret to marketing that stands out: keeping your brand human, authentic, and connected. I bring this same approach to every project, crafting content that resonates, engages, reaching customers where they’re at and resonating through storytelling with a focus on copywriting and multi-media content.
I love bringing clarity to complex projects and diverse teams.
One of my super powers is designing and delivering dynamic online experiences, inspiring them to action while driving conversations and sales.
Career highlights include content strategy for Tanya Tucker’s winning 2020 GRAMMY Awards campaign (Best Country Album, Best Country Song) in collaboration with Brandi Carlile and Fantasy Records (Sony Music), building a digital community for a silicon valley start-up (Boombox.io) and creating a fake cult for a real band with Candi Carpenter.
Boombox.io – Community Manager & Content Strategist (Remote 2022 – 2024)
Bachelors of Music: Writing and Business
Baldwin Wallace Conservatory of Music (2009)
Berklee College of Music (2014)
