Amanda Hlavacek
SEO & Social Media Strategist
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About
I’m a detail-oriented administrative professional with experience supporting day-to-day business operations in fast-paced, remote-friendly environments. I’m highly organized, dependable, and comfortable juggling multiple priorities—whether that’s managing calendars and inboxes, preparing documents, updating spreadsheets, coordinating meetings, or keeping projects moving forward. I communicate clearly, follow through on deadlines, and take pride in being the person others can rely on to keep things running smoothly behind the scenes.
I’m confident working independently from home, staying responsive across chat and email, and maintaining accurate records and workflows. I’m also quick to learn new tools and processes, and I focus on finding practical ways to improve efficiency and reduce friction for the team. I’m excited about the opportunity to provide administrative support that helps the business stay organized, aligned, and productive.
Experience
- Led local SEO strategy across Google Business Profile, Apple Business Connect, and map-based directories, maintaining 100% profile completeness and improving visibility in local search results.
- Researched and implemented customer-first keyword strategies to align search intent with website content, driving sustained organic traffic growth without reliance on paid advertising.
- Optimized on-page content for clarity, relevance, and search performance, improving discoverability for both search engines and human users.
- Monitored website performance using Google Analytics and Google Search Console, identifying trends and translating complex data into clear, actionable insights for leadership and clients.
- Curated, scheduled, and published daily Facebook content focused on community engagement, brand trust, and driving referral traffic to client websites.
- Managed and responded to customer reviews across platforms, supporting brand reputation, improving average star ratings, and strengthening local SEO signals.
- Increased local inquiries and foot traffic by coordinating promotional messaging and imagery across search, social, and map-based platforms.
- Produced monthly, quarterly, and annual performance reports to guide SEO, content, and digital strategy decisions.
Education
Certificate in Marketing - Colorado State University
Bachelors in Communications, Advertising & Public Relations - University of Alabama
Google Adwords, Analytics, YouTube, & Waze certified