Xenia Zayas

• Ideate & execute digital content for social media & owned + operated digital platforms
• Create, optimize, & implement social media content strategy for platforms like Instagram, TikTok, Youtube
• Research social media trends to foster audience brand growth & retention
• Collaborate with brand partners in various categories such as CPG, Retail, Spirits, Food & Beverage & more to make sure KPIs are met for national & global digital campaigns

Creative Strategist and Producer with a proven track record for ideating & executing digital content across multiple platforms generating audience growth.

Bachelor's Degree in Media Communications with a focus on video production