Ashia Amavè

As a marketing strategist, I help brands figure out the heart of what they want to say, why it matters and how to share it in a way that people actually feel. I dive into the culture, the audience and the industry to find the truth that will make something stick not just as a message, but as an experience. I’ve shaped everything from brand identities to full campaigns that bring together insight, storytelling and design so the work isn’t just beautiful, it’s intentional.

I’m constantly thinking about how a brand shows up, how it’s perceived and how we can position it to resonate in the moments that matter. I’m proud to say my work is part research, part intuition and part creative direction, but it all comes back to helping brands connect with people in a way that lasts.

I bring over a decade of creative and strategic experience shaped by a rare mix of worlds, from ten years as a professional model to building brands as a strategist, marketer and experiential producer. My career has taken me from campaign sets to campaign strategy meetings that allowed me to develop a deep understanding of how to translate a product into something people can see, feel and connect with. I have experience in journalism, event production, brand consulting, shaping identities and narratives.

Whether I’m leading creative strategy or guiding execution, my approach blends cultural insight, storytelling and an eye for a good aesthetic to create work that’s both intentional and impactful.

I have a Bachelor’s degree in Journalism with a minor in English.