Bailey Ackerland

Digital Content Editor with 11+ years of professional experience in video editing, photo retouching, and creative direction. Expert in Davinci Resolve Studio, Adobe Premiere Pro, Photoshop, and Lightroom. Experienced in editing educational content including podcasts, screen-cap and live tutorials, brand marketing, brand social media content, product photography, and model photography.

Video Editor at Tristan Heeb Stills + Motion (2026-01 – Present)

Provided video editing support for overflow projects, editing educational and real estate content from raw footage through final delivery.

• Editing educational and real estate videos in DaVinci Resolve
• Integrating motion graphics to enhance clarity and engagement
• Color correction and image balancing
• Cleaning, manipulating, and mixing dialogue and audio
• Shaping storytelling, pacing, and structure to keep viewers engaged
• Identifying and correcting mistakes within course content and video footage
• Organizing and refining footage to create cohesive, professional final videos
• Adapting edits to meet the needs and style of different projects and clients

Creative Director at Pretty Farm Girl (2022-01 – 2026-01)

• Creative Leadership - Strategized, developed, and organized content production, post-production, product label and screen printing design, packaging creation, product presentation, website development, to maintain consistent brand aesthetic across multiple platforms from social media to the delivered product.
• Full-Service Production - Oversaw the creation, management, and promotion of all photography, videography, and post-production editing to enhance the company's organic social media, paid marketing, and digital presence.
• Growth - Strategized and developed content to be used in social media marketing, growing the Instagram account from 3,500 followers to 414k with an average view count of 392k, and average engagement of 3k per post.
• Spearheaded website redesign in 2025, and continually optimize the home page, collection pages, and product pages with conversion rate best practices and SEO optimizations, while maintaining branding. Implemented integrations such as OneClick Upsell to boost AOV, Loop Subscriptions to boost customer retention and LTV, Loyalty Lion to enhance customer loyalty and boost retention and LTV. Created landing pages in Zipify for Meta Ads, and collaborated with external agencies to learn and implement current best practices in an industry that is constantly updating.
• Product Management - Receive product development updates and design product packaging in Adobe Illustrator, correspond with the manufacturing department to properly design labels and packaging with accurate product ingredients, claims, and weight. Am responsible for working with the purchasing department to order packaging, and have it delivered on time for product launch. Am responsible for the production of photography, PDP design, product copy, and final product launch. Time product launch with marketing schedule to record content to be published on multiple platforms leading up to, and post launch date. Time website home page to go live with product features on launch date.

Reading Tutor at Bridge to Reading (2022-01 – 2022-12)

TESOL certified. Taught as a reading tutor to children from ages 5 - 17 with reading challenges and disabilities using the Open Court and Wilson reading programs. Teaching included phonetic reading skills, reading comprehension, spelling and handwriting skills, time management practices, somatic exercises, and overall reading fluency.

Video Editor at LinkedIn Learning (2017-01 – 2022-12)

Editing screen-cap video training courses on Adobe Premiere Pro created by industry experts in software, creative, and business skills distributed by LinkedIn Learning. Editing included cutting out and covering up mistakes, removing audio distractions, inserting and manipulating graphics, and embellishing on screen actions to direct attention to procedure etc.

Video Production at Chariot Consulting (2015-01 – 2021-12)

For a small business, set lighting, audio, recorded, culled, and edited educational videos for client to host on online membership platforms. Included shooting and editing photos with Adobe Photoshop.

Certificate in Digital Video Production - Adobe Premiere Pro – Suncoast Technical College (2013-01 – 2015-01)