Barbara Ritzman

Award-winning beauty and skincare marketing professional with 12+ years of experience driving digital growth through content strategy, influencer partnerships, and integrated campaigns. Recognized nationally as a top beauty content authority and contracted by beauty brands, medical spas, and aesthetic practices to lead SEO, AEO, content, social media, email, and influencer marketing initiatives that drive visibility and revenue.

Content marketing professional with experience in SEO, editorial strategy, social media, and digital marketing.

Certificate in Media Buying – Media Buying Academy

Coursework in SEO & Digital Marketing – SEMrush Academy

Associate of Science (A.S.) in Business Administration – Tidewater Community College