Betsy Shriver
VICE PRESIDENT OF LEASING | RETAIL REAL ESTATE EXECUTIVE
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About
Delivering exceptional results with strategic planning and all aspects of leasing oversight. Retail real estate executive with 25+ years leading leasing strategy for publicly traded REITs and institutional owners of grocery-anchored retail portfolios. Proven ability to drive Net Operating Income (NOI) growth through tenant mix optimization, anchor repositioning and value-add redevelopment strategies. Extensive relationships with national retailers and brokerage community.
Experience managing leasing strategy across multi-million square feet grocery anchored portfolios.
Experience
Vice President of Real Estate - Perform Properties (Blackstone Retail Platform) - Seattle, WA
(2025-02 - 2025-10)
A Blackstone Real Estate portfolio company that combines Shopcore Properties, Retail Opportunity Investments Corp. (ROIC), and EQ Office. Company manages a 33-million-square-foot portfolio of high-performing retail and office assets across the U.S.
- Supported leasing and portfolio strategy for a national retail/office platform exceeding 33 million square feet following the merger of ROIC, Shopcore and EQ Office assets.
- Prioritized credit tenancy, strategic renewals, and lease restructuring to enhance asset-level cash flow.
- Partnered with asset management and acquisitions teams to align leasing strategies with business plans.
- Directed brokerage engagement and tenant sourcing to improve portfolio merchandising and leasing velocity.
Vice President of Leasing - Retail Opportunity Investments Corp. (ROIC) - Bellevue, WA
(2011-07 - 2025-02)
A fully integrated, self-managed publicly-traded Real Estate Investment Trust (REIT) that specialized in acquisition, ownership, and management of grocery-anchored shopping centers located in densely populated, metropolitan markets exclusively on the West Coast.
- Drove NOI growth through rent optimization, anchor repositioning and strategic tenant mix planning while maintaining high occupancy levels of 96-98%.
- Led leasing strategy supporting redevelopment and repositioning initiatives that enhanced portfolio asset value.
- Negotiated complex lease transactions and anchor replacements from 25,000-50,000 square feet across multiple centers resulting in significant rent growth and revitalized shopping centers.
- Built long-standing relationships with national and regional retailers, generating consistent leasing pipeline and repeat deal flow.
- Collaborated closely with construction and management teams to execute value-add strategies across underperforming centers.
- Supervised leasing personnel and ensured portfolio performance aligned with corporate leasing targets.
Senior Director of Leasing - Kimco Realty - Bellevue, WA
(2006-10 - 2011-06)
A publicly-traded REIT specializing in grocery-anchored shopping centers in first-ring suburbs across the U.S. During employment, Kimco was the largest retail shopping center REIT with over 1,200 shopping centers consisting of Power Centers, Malls, Mixed-Used and Grocery Anchored Shopping Centers.
- Oversaw leasing strategy for 40 shopping centers totaling 7M+ square feet across Oregon and Washington.
- Developed Leasing plans, budgets and prospect pipelines to maximize asset value and occupancy.
- Recognized as Top 10% producer among 62 Directors of Leasing nationwide.
- Consistently exceeded leasing goals while achieving market-leading rents, and strong occupancy levels.
Director of Leasing - Pan Pacific Retail Properties, Inc. - Kent, WA
(2002-08 - 2006-11)
A major NYSE-listed REIT specializing in West Coast Neighborhood shopping centers. Acquired by Kimco Realty in 2006.
- Directed leasing strategy for 38 shopping centers totaling 5M+ square feet across OR/WA.
- Closed 120+ lease transactions totaling over 500,000 square feet.
- Consistently ranked as top producer in the Pacific Northwest region.
- Developed regional marketing strategies and broker relationships.
- Built strategic brokerage relationships and regional marketing initiatives that expanded tenant pipeline.
Retail Broker - Norris, Beggs & Simpson companies - Portland, OR
(1997 - 2002-11)
A full-service commercial real estate firm specializing in brokerage, property management, and finance since 1932.
- Procured Tenants and negotiated lease agreements between Lessee and Lessor.
- Represented retail landlords and national/regional tenants in Lease negotiations and site selection.
- Clients included Whole Foods, Tandy Corporation, True Value Hardware, McDonalds and Godfather's Pizza.
- Developed a prospect database exceeding 1,000 retailers and concepts.
- Gathered and updated information on over three hundred shopping centers in Portland Metropolitan market.
Education
Bachelor of Science - Journalism / Public Relations - University of Oregon
