Bill Manwaring
Account Manager
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About
Results-driven sales and marketing professional with extensive experience in technical sales, field marketing, account management, and manufacturing operations within the printing, packaging, coatings, adhesives, and ink industries. Proven track record of driving revenue growth, developing strategic customer relationships, expanding territories, and managing multimillion-dollar sales portfolios across North America. Skilled at working with executive leadership, engineering teams, procurement professionals, and manufacturing personnel to deliver value-driven solutions.
Experience
Account Manager - SIEGWERK - Indianapolis
(2025-07)
Global manufacturer of printing inks and coatings serving packaging and label markets.
- Drive growth across strategic packaging and printing accounts.
- Develop and execute strategies to increase market share and profitability.
- Cultivate relationships with purchasing, plant, and executive leaders.
- Lead technical support, product trials, and implementation of ink and coating technologies.
- Identify new business opportunities and expand customer partnerships.
- Partner with technical, operations, and customer service teams to ensure project success and customer satisfaction.
- Achieve sales and profitability targets across assigned territory.
- Manage annual sales volume of $6.6M.
- Increase territory revenue by 4%.
Outside Technical Sales / Field Marketing Manager - SUN CHEMICAL - Indianapolis, IN
(2016-04 - 2025-07)
Leading manufacturer of inks, coatings, and adhesives serving the printing industry.
- Managed sales of flexographic printing inks, coatings, and adhesives throughout North America and Canada.
- Served key markets including beverage, automotive, frozen food, household chemical, and pharmaceutical packaging.
- Developed and maintained relationships with major accounts including Amcor Packaging, Kraft Foods, Mars Inc., and RR Donnelley.
- Worked directly with CEOs, purchasing managers, manufacturing engineers, packaging designers, and distribution partners.
- Conducted extensive business development activities, including cold calling, account expansion, and customer retention.
- Managed annual sales volume exceeding $3.5 million with average sales ranging from $250,000 to $500,000.
- Developed and delivered sales training programs and value proposition strategies.
- Trained and mentored new sales representatives.
- Represented the company at industry trade shows and customer events.
- Successfully contributed to the growth of the flexographic business from $10 million to $40 million over five years.
- Managed distributor relationships while achieving annual sales growth of approximately 9%.
- Earned Sanders Sales Training Certification.
Production Manager / Account Manager - PLASTIC PACKAGING TECHNOLOGIES, LLC - Columbus, OH
(2010 - 2016)
- Managed production personnel and implemented manufacturing procedures and process improvements.
- Oversaw project schedules, deadlines, and workflow execution.
- Interviewed, hired, trained, and developed new employees.
- Established Key Performance Indicators (KPIs) to measure departmental and employee performance.
- Maintained production reporting and operational documentation.
- Fostered a culture of employee engagement and continuous improvement.
- Developed performance metrics to sustain operational improvements across departments.
- Promoted to Account Manager.
Color Engineer – Paint Department / Material Group Leader - HONDA OF INDIANA - Greensburg, IN
(2008 - 2010)
- Monitored incoming materials to ensure compliance with quality and performance specifications.
- Developed and implemented color control systems utilizing X-Rite color management data and trend analysis.
- Assisted with interviewing, hiring, and training employees.
- Demonstrated strong leadership, teamwork, and employee development capabilities.
- Worked extensively with advanced robotic manufacturing equipment.
- Coordinated and implemented timely corrective actions to resolve production and quality issues.
- Served as Material Group Leader within the paint department.
Technical Sales Specialist / Technical Manager - COLOR RESOLUTIONS INTERNATIONAL, LLC - Indianapolis, IN
(2002 - 2008)
Manufacturer of inks, coatings, and adhesives for the printing industry.
- Managed sales and technical support within the corrugated packaging industry.
- Sold corrugated inks, dispersions, and specialty chemical additives.
- Developed business with end-user packaging printers and converters.
- Maintained relationships with key accounts including Temple-Inland, Amcor, and International Paper.
- Worked closely with business owners, purchasing managers, warehouse managers, and shipping personnel to develop custom packaging solutions.
- Conducted extensive cold-calling, prospecting, and territory development activities.
- Promoted to Technical Manager based on performance and leadership.
- Expanded territory from five accounts to fifteen accounts within two years.
- Left position to pursue career advancement opportunities.
Education
Bachelor of Arts - Marketing - INDIANA WESLEYAN UNIVERSITY (2009)
Associate of Applied Science - Electronic Engineering - ITT TECHNICAL INSTITUTE (2003)
