Bre Valentine

Marketing and SEO specialist with experience in multi-platform digital strategy, local search optimization, and content development across corporate, academic, and agency environments. Skilled in managing SEO performance across multiple websites, analyzing data to drive strategy, and presenting insights to executive leadership. Strong background in writing, media production, analytics reporting, and cross-functional collaboration.

Marketing Specialist (SEO & Digital Strategy) at Chapman Automotive Group (2025-03 – Present)

• Lead SEO strategy across multiple dealership websites using SE Ranking to track keyword performance, monitor rankings, and identify optimization opportunities.
• Develop and execute local SEO strategies to improve geographic search visibility and strengthen online presence.
• Manage and optimize Google Business Profiles (GBP) across multiple dealership locations to increase engagement and visibility.
• Conduct monthly website audits to identify technical SEO issues, UX improvements, and content optimization opportunities.
• Design and develop seasonal campaign splash pages and landing pages in Figma to support marketing initiatives.
• Oversee execution of seasonal and holiday marketing campaigns across digital platforms.
• Produce quarterly social media analytics reports analyzing engagement, reach, and performance trends.
• Present quarterly SEO strategy updates and recommendations to CTO, Marketing Manager, and Analytics Manager.

Social Media Specialist at Arizona State University (2023-11 – Present)

• Create and manage organic content for ASU News, flagship, California, and D.C. accounts reaching 1.8M+ followers.
• Support strategic content development across multiple ASU units and audience segments.
• Maintain consistent tone, voice, and messaging across all social media content.
• Manage recurring content series including ASU in the News and Monthly Content Recommendations.
• Collaborate with stakeholders to develop cross-unit campaigns and storytelling initiatives.
• Analyze social media performance and create monthly analytics reports.
• Capture photo and video content during assigned shoots for digital storytelling.

Content Writer / Digital Marketing Specialist at Birch River Design Group (2020-01 – 2023-03)

• Increased client engagement by 40% through targeted social media and influencer marketing campaigns.
• Developed email marketing campaigns with an average 40% open rate through segmentation and optimization.
• Wrote, edited, and published blogs, newsletters, and marketing content for diverse client industries.
• Designed digital branding materials including infographics, illustrations, and motion graphics.
• Managed social media publishing across multiple platforms including LinkedIn, Facebook, Instagram, and X.
• Built and maintained WordPress websites and supported client website redesign projects.
• Created wireframes and collaborated with UX teams on branding and design systems.

Bachelor of Arts in English (Creative Writing) – Arizona State University (2019-12)

Associate of Applied Science (AAS) in Media Arts: Digital Animation – Phoenix College (2015-05)