
Brian Terbenche
Sales Consultant
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About
I have over thirty-five years of experience in the hospitality industry, including thirty years in outside sales experience. My strengths are establishing new accounts and strengthening the relationship with existing accounts in the fields of hotels, restaurants, country clubs, wholesale distributors, and grocery outlets. I recognize the need to increase productivity, encourage teamwork, and utilize other's skills in an appropriate capacity.
My proven sales history, well developed negotiation skills and strong interpersonal talent would be an asset to your company. With my extensive sales experience, along with persistence and strong closing abilities I am confident that I can perform successfully in your company. I am accustomed to working long hard hours and with professionals.
I have had extensive cooking and managerial experience during my years in the food industry, along with knowledge in inventory control and food preparation that allows me to offer value added advice to both existing and prospective clients. I feel certain that I can communicate the benefits of additional exposure to your product lines thus expanding the strength and depth of relationships.
Experience
Sales Consultant at Newport Meats of Nevada (2024-10 – Present)
- Selling into the foodservice side of business
Account Executive at Pacific Seafood (2021-08 – 2024-10)
- Increasing sales by 68%, developing and maintaining relationships with customers.
- Increasing demand in existing accounts and maximum profit margins by 52%
- Meet and exceed sales performance goals from first year 8 Mil. To 2nd year 12 Mil.
- Stay on pace per budget and year over year gross profit $.
Account Executive at Greco and Sons (2019-02 – 2021-08)
- Services local hotels, restaurants, country club and institutions by selling Greco and Sons products visiting these establishments as necessary.
- Develop new accounts; further develop existing accounts to achieve profitable sales growth and goals.
- Research existing and potential customers' needs and identify products to meet those needs.
- Develop and execute targeted Italian segment sales
Sales Manager at Q Plus Foods (2017-05 – 2019-02)
- Develop and implement business processes to improve results of the sales team.
- Monitor, manage and track sales, margins, expenses and overall sales results for the company.
- Supervise and direct sales team to ensure individual and departmental goals are met.
- Manage budgeted sales and gross profit budgets.
- Understand and take advantage of competitor's strengths and weaknesses.
- Handle key customer calls relating to accounts, orders, complaints, new business and etc.
- Train sales staff as needed.
- Ensures excellence in effective training of staff, commitment to a "Do Whatever it Takes" attitude and hands-on, lead by example management style.
Account Executive at Pacific Seafood (2010-05 – 2017-05)
- Increased accounts base from 0 to over 178 accounts in first year.
- Average weekly sales of $160,000. at 13 to 16%. In fresh seafood, beef & poultry.
- Responsible for finding, growing and developing current and new customer opportunities, while maintaining a strong relationship with customers.
- New menu ideas, assisting in solving customer problems, researching and sharing industry and market information.
- Covering the state of Arizona.
- Fresh and frozen seafood, chicken, beef, pork, veal, lamb and wild game.
Sales Consultant/Food Broker at Food Sales West-Food Broker (2005-08 – 2010-05)
- Understand manufacturers and distributor's goals and needs; developing sales objectives to meet these expectations.
- Plan and organize all aspects of end-user/ operator calls, focusing on multi-unit and high-volume accounts ensuring the work week is spent conducting high quality end-user calls.
- Specializing in the sales and marketing of nationally branded foodservice products.
- Working with the distributors and their sales reps (Shamrock Foods, Sysco and U S Food Service). In the field across Arizona, New Mexico, Colorado, Utah and Nevada.
- Organize and execute sales meetings, training and food shows.
Sales Consultant/Food Broker at Total Source-Food Broker (2000-02 – 2005-08)
- Expand market share with new items in sales at the distributor and operator levels.
- Organize and execute sales meetings, training and food shows.
- Proactively monitor slow moving items and develop a plan to ensure either increased movement of item or slot a replacement.
- Working with major distributors & their sales reps.
- Working with over 30 distribution regional companies in the food industry.
Education
Bachelor of Science in Hotel and Restaurant Management & Culinary Arts – Loyalist College (1980-09 – 1984-05)