Caitlin Osei

Account Executive at The League Global (2026-01 – Present)

Build and maintain customer relationships in assigned territory

• Build relationships with 50+ customers in a given territory to generate over $1,000 in revenue
• Thoroughly prepare for over 20 leadership meetings and 10 customer presentations
• Worked closely with 30+ existing customers to uncover potential areas of service expansion

Lead Research Assistant at Loyola University Chicago (2023-01 – Present)

Conduct applied research on small business ecosystems and provide analysis

• Conducted applied IRB-approved research on small business ecosystems and business service organizations (BSOs), supporting data collection and analysis that informed a Chicago Fed–published report on uncertainty facing Chicago-area small businesses, including policy uncertainty, rising prices, immigration enforcement, and capital access constraints
• Collected, cleaned, and analyzed historical and primary data from 30+ community convenings and capacity-building events, synthesizing quantitative and qualitative insights to identify key trends affecting small business behavior and support organizations
• Supported economists, faculty, and policy stakeholders by preparing descriptive analyses, summaries, and briefing materials used in external publications and stakeholder-facing reports, translating complex findings into clear, decision-relevant insights
• Collaborated with interdisciplinary research teams (students, staff, faculty, and external partners) across the full research lifecycle, including instrument design, field data collection, analysis, and dissemination
• Designed and executed outreach strategies to support research participation among academics, policymakers, and community leaders, contributing to 200+ attendees at research-informed events and increasing representation of underrepresented stakeholder groups
• Analyzed engagement/participation metrics to evaluate research outreach effectiveness, reporting key indicators to seniors

Social Justice Research Fellow at Loyola University Chicago (2022-01 – 2023-12)

Conducted applied research on small business ecosystems

• Conducted applied IRB-approved research on small business ecosystems and business service organizations (BSOs), supporting data collection and analysis that informed a Chicago Fed–published report on uncertainty facing Chicago-area small businesses, including policy uncertainty, rising prices, immigration enforcement, and capital access constraints
• Collected, cleaned, and analyzed historical and primary data from 30+ community convenings and capacity-building events, synthesizing quantitative and qualitative insights to identify key trends affecting small business behavior and support organizations
• Supported economists, faculty, and policy stakeholders by preparing descriptive analyses, summaries, and briefing materials used in external publications and stakeholder-facing reports, translating complex findings into clear, decision-relevant insights
• Collaborated with interdisciplinary research teams (students, staff, faculty, and external partners) across the full research lifecycle, including instrument design, field data collection, analysis, and dissemination
• Designed and executed outreach strategies to support research participation among academics, policymakers, and community leaders, contributing to 200+ attendees at research-informed events and increasing representation of underrepresented stakeholder groups
• Analyzed engagement/participation metrics to evaluate research outreach effectiveness, reporting key indicators to seniors

Strategy Consultant, Extern at PwC (2023-01 – 2023-12)

Analyzed competitive landscape and developed marketing strategies

• Analyzed the competitive landscape of 50+ organizations, creating a positioning matrix that shaped marketing strategy and drove a 20% uptick in lead generation, responding to client briefs and RFPs, and developing comprehensive proposals, including identity verification and documentation processes
• Pioneered a marketing strategy focused on the three most underserved customer segments, resulting in a 40% surge in qualified leads from those previously untapped markets
• Curated comprehensive profiles on 15 leading organizations, evaluating program success, fiscal health, and community influence within a 3-week period to inform strategic partnerships and marketing initiatives
• Orchestrated the creation and presentation of strategic marketing recommendations, securing executive commendation for data-driven insights and actionable plans that optimized marketing campaign reach by 15%

Master of Business Administration in Business Administration – Loyola University Chicago (2023-01 – 2025-12)

Master of Science in Marketing – Loyola University Chicago (2023-01 – 2025-12)

Bachelor of Arts in English – Loyola University Chicago (2019-01 – 2023-12)