Caroline Johnston

I am a dedicated and creative professional with years of experience in marketing, event coordination, and leadership roles. As a Creative Director & Marketing Assistant at The Kid Theater Company, I developed and executed marketing strategies that increased audience engagement and attendance, while managing and growing vibrant social media communities across Instagram and TikTok. My background also includes extensive volunteer work, where I honed my skills in teamwork, communication, and delivering excellent customer service.

I bring strong organizational abilities, a friendly and professional demeanor, and proficiency in digital media tools like Photoshop, making me well-equipped to contribute to dynamic marketing teams.

Creative Director & Marketing Assistant at The Kid Theater Company (2020-01 – Present)

• Lead groups of 5–25 students in rehearsals and live performances
• Communicate clearly with parents, staff, and school administrators
• Manage schedules, coordinate rehearsals, and ensure events run smoothly
• Create a welcoming and supportive environment for students and families
• Developed and executed marketing strategies for seasonal shows, increasing attendance and engagement
• Managed and grew company social media profiles (Instagram & TikTok), creating engaging content and boosting follower growth

Volunteer Event Assistant at Exceptional Day of Play (EDP) (2018-01 – 2023-12)

• Completed 200+ hours volunteering at inclusive community events
• Assisted with event setup, guest check-in, and activity coordination
• Interacted with children and families to ensure a positive experience
• Worked collaboratively with team members during high-attendance events

Associate Degree in Communications – Long Beach City College (2023-01)

High School Diploma – Woodrow Wilson High School (2023-06)