Chethana Rao

This is Chethana. I have 6+ years exp in product management, launching 6+ products in Payment space used by millions of users.

GenaDrop, Technical Product Manager, Remote Aug 2022- till date

Achievements 

• Built AI powered NFT generation product feature that increased user engagement by 20% and retention by 8%.
• Developed and implemented a comprehensive go-to-market strategy, resulting in significant user acquisition and revenue growth by 15%.
• Development of a user-friendly NFT ecommerce and revenue sharing options for which increased sales by 13%.
• Used google analytics to understand user behavior which increased user engagement by 15% and improved customer satisfaction scores by 25%.

Responsibilities 

• Conducted user research and implemented a new search and filtering system that improved the platform's search accuracy.
• Collaborated with a team of engineers and designers to launch the mobile app.
• Established a partnership with a Argo land blockchain payment processor.
• Developed and launched a customizable smart contract feature that increased the number of NFTs sold on the platform.

Achievements 

• Defined API , platform Integration for PayPal’s first B2C QR Code payment product used by 3M users. 
• Managing public facing checkout API & mobile SDK for marketplace clients like AMAZON and Facebook.
• Defined strategy to streamline integration plan and led cross functional team to speed up launch period by 30% for the US region. 
• Crafted integration plan that reduced 30% bugs which improved customer experience. 

Responsibilities 

• Defined requirements for POS transaction performance improvement of the QR Code payment product. 
• Write user stories for QR Code Payments and acceptance criteria by mapping epics within agile methodology, based on the payment customer personas. 
• Led sprint planning, retrospect and backlog grooming including engineering, testing and architects. 
• Streamlined Checkout API Integration and SDK releases for marketplace partners.
• Authored public facing checkout API integration and SDK integration developer documents.
• Collaborated with UX, mobile development Engineer team for Backend integration.
• Prioritized 6 features and 4 releases to achieve payment product responsiveness, performance, and SLA goals. 
• Conducted product demonstrations after each end-to-end release to the program, engineering, and product teams to communicate the roadmap and release timeline. 
• Defined and analyzed KPI’s and technical metrics to measure and report product performance. 
• Led discovery and design sessions with development and testing teams to design and develop robust solutions to meet client requirements for functionality, scalability, and performance.
•  Designed Restful APIs for QR Code payments. 
• Coordinated design meetings and decisions with internal departments and teams. 
• UAT using postman for the built Spring micro services and performance test by JMeter.

Achievements 

• Increased onboarding platform security by integrating risk and fraud detection engines for PayPal credit product to onboard 2 million customers.
• Improved customer satisfaction by 80% by improving their user experience.
• Built 0-1 recommendation product for marketing team to increase SMB acquisition for working capital by 25%.

Responsibilities 

• Collaborated with Architects and Engineering team to build consumer risk as a platform service.
• Collaborated with Data science and ML team to build strategy for consumer credit score.
• Conducted customer interviews to identify and derive requirements to support the customer team to make the issue logging process more efficient. 

Visweswariah Technological University , Bengaluru, India 2004 Master’s in computer applications