Daryl Matthews
Strategic communications professional with 8+ years of experience in crisis messaging and stakeholder engagement
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About
Strategic communications professional with 8+ years of experience developing high-urgency public communications, crisis messaging, and stakeholder engagement for large, diverse markets. Skilled at translating complex infrastructure, safety, regulatory, and operational issues into clear, accessible messaging for customers, community stakeholders, government officials, and the public.
Background includes crisis and breaking-news communications, investigative reporting, media relations, community outreach, and multimedia production, experience directly transferable to corporate communications, where clear, accurate, and rapid public messaging during high-stakes situations is critical. Now pursuing a transition from broadcast journalism into corporate communications, applying proven crisis-communication and stakeholder-messaging expertise to support customer, employee, and public-facing communications in a regulated industry.
Experience
Morning Reporter - KIAH-TV CW39 - Houston, TX
(2025-09 - 2026-04)
Delivered high-urgency, stakeholder-focused reporting across broadcast and digital channels in the Houston market, reaching approximately 2.5 million television households.
- Investigated and reported on mismanagement at local apartment complexes, including inadequate preparation for and response to severe weather events, driving public and tenant awareness of safety and habitability conditions.
- Partnered internally with the station's CCTV production team to help coordinate special programming for the station's newly launched streaming platform, collaborating across departments to plan and deliver new content formats.
- Built and maintained relationships with municipal officials, community leaders, and public agencies to gather information and verify fast-moving stories under deadline pressure.
- Managed coverage end-to-end (research, stakeholder interviews, writing, video production, live presentation, and digital publication), working closely with photographers each assignment to align visual storytelling with the intended message.
Reporter - WFTV-TV - Orlando, FL
(2023-05 - 2025-05)
- Secured the only exclusive interview with an individual accused of killing his girlfriend's daughter, a subject who had declined to speak with law enforcement; the interview was subsequently admitted into court proceedings, reflecting sound judgment, discretion, and the ability to build trust in sensitive, high-stakes situations.
- Led continuous coverage of a domestic violence case over a week-long missing-persons investigation, culminating in the discovery that the victim had been killed by her husband, who concealed her body; coordinated closely with law enforcement to deliver accurate, responsibly-paced updates to the public as the case developed.
- Built and maintained relationships with government officials, law enforcement, community organizations, and subject-matter experts to source, verify, and develop high-stakes public communications.
- Produced reporting that contributed to measurable outcomes, including policy reconsideration by local officials and increased civic engagement on covered issues.
- Managed communications projects end-to-end (research, interviews, writing, video production, on-camera presentation, and digital publication) under demanding deadlines.
Multimedia Journalist - WGHP-TV - Greensboro, NC
(2020-03 - 2023-03)
- Investigated and uncovered procedural red tape within the healthcare and family adoption systems, revealing obstacles that delayed access to services for affected families.
- Reported on a child cancer patient whose family could not access needed treatment; the coverage drew the attention of local elected officials and directly contributed to the child gaining access to care that had previously been out of reach.
- Delivered communications reaching more than 700,000 television households, translating complex public safety, healthcare, and regulatory issues into accessible community reporting.
- Built relationships with municipal officials, public agencies, civic organizations, and subject-matter experts to identify stakeholder concerns and develop responsive coverage.
- Managed competing priorities and tight deadlines while maintaining accuracy and message consistency across multiple communications channels.
Reporter / Fill-In Anchor - WETM-TV - Elmira, NY
(2019-07 - 2020-03)
- Delivered public-facing reporting for a market reaching approximately 94,000 television households, covering community, public safety, health, and infrastructure issues.
- Coordinated with internal leadership and production teams on daily messaging and editorial decisions, ensuring accurate and timely public information.
- Conducted field interviews and stakeholder engagements requiring sensitivity, sound judgment, and careful relationship management.
- Responded to rapidly changing, high-urgency developments while maintaining clear and consistent public communications.
Media Intern - Philly Community Access Media - Philadelphia, PA
- Produced and edited multimedia content for community-focused programming; conducted field interviews and supported production teams in developing timely public communications.
Education
Bachelor of Arts - Broadcast Journalism - Temple University