
Eloisa Peña, MLSCM
Supply Chain & Sourcing Leader | 27 Years in Horticulture | Logistics, Procurement & Packaging Category Management
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About
Results-driven Supply Chain, Logistics, and Sourcing Leader with 27 years of experience in the horticulture industry, directing transportation, distribution, procurement, and packaging category operations across the U.S. and Canada. Proven success reducing freight and operating costs, driving supplier accountability, and delivering measurable savings through strategic negotiations, process optimization, and data-driven decision making. Skilled in full P&L ownership across budgets up to $52M, carrier and vendor performance management, demand and capacity planning, and cross-functional collaboration with Sales, Operations, Finance, and Procurement.
A career built entirely in horticulture gives me a deep understanding of the seasonality, supply pressures, and operational demands unique to this industry, and a track record of delivering results within them.
Experience
Sourcing Manager at Costa Farms (2026-01 – Present)
Manage end-to-end sourcing for the packaging category across a $23M spend portfolio, procuring all boxes, pallets, wood racks, and metal racks for a top horticulture producer.
- Delivered $600K in cost savings and $400K in cost mitigation through strategic supplier negotiations, portfolio consolidation, and volume optimization across 20 vendors.
- Grew the Rack Recovery Program 260% year-over-year, recovering 6,600 additional units and generating $160K in asset savings, reducing packaging spend through reuse.
- Hold 20 suppliers accountable to a 95%+ OTIF standard through monthly performance meetings and quarterly business reviews (QBRs).
- Plan demand in partnership with Shipping Operations and Sales & Replenishment teams to maintain supply continuity across a fast-moving, seasonal horticulture operation.
- Collaborate with suppliers on portfolio reviews to drive product redesign and consolidation, identifying cost reduction opportunities across packaging categories.
Operations Manager at Costa Farms / PM Transport (2021-10 – 2026-01)
Oversaw a $52M transportation budget, directing strategic operations across the U.S. and Canada with full P&L accountability, financial forecasting, and cost control aligned to organizational objectives.
- Achieved 95%+ on-time delivery rate for over 15,000 outbound loads annually by optimizing routing, carrier assignments, and hub coordination across 10+ U.S. and Canadian hubs.
- Implemented continuous improvement projects, including routing optimization and benchmarking freight costs, resulting in a 5% reduction in transportation expenses and 3% mileage reduction.
- Enhanced visibility and delivery performance by introducing Project44, achieving a 15% improvement in on-time delivery and improved carrier accountability.
- Lead and develop a high-performing, cross-functional team of 15 across shipping, sales, and logistics, fostering collaboration with Operations, Warehouse, and Procurement departments.
- Drive strategic initiatives to improve efficiency, reduce costs, and enhance service delivery through process optimization and data-driven analysis.
- Establish and monitor KPIs related to on-time delivery, provider performance, and cost efficiency to measure network health and sustainability.
- Manage credentialing, contract compliance, and documentation readiness for third-party carriers to ensure audit preparedness and regulatory adherence.
- Partner with Legal, Finance, and Compliance to standardize contracting frameworks, streamline onboarding, and mitigate operational risk.
Terminal Manager at Costa Farms / PM Transport (2015-01 – 2021-10)
Managed a $25M transportation budget, overseeing on-time pickup and delivery for 8,000+ outbound loads annually across the U.S. and Canada.
- Reduced paid miles by 5% by implementing new routing optimization software, generating measurable cost savings across the carrier network.
- Improved on-time pickup performance from 89% to 94% through carrier accountability initiatives and operational process improvements.
- Supported development of a Hub & Spoke network model using OptiSite software, improving distribution efficiency across U.S. and Canadian markets.
- Collaborated with 20+ vendors across the U.S. and Canada on relationship management and contract negotiations, ensuring alignment with service and cost targets.
- Managed freight quotes for all inbound and outbound logistics and trained Transportation Coordinators in routing optimization using Direct Route software.
Education
Master's Degree in Logistics and Supply Chain Management – Florida International University
Bachelor of Business Administration – Florida International University

