Georges Khoury

Enterprise CRM Architecture and Engineering Lead with 29+ years of experience delivering large-scale CRM modernization, enterprise integration, and digital transformation initiatives across banking, government, insurance, telecommunications, pharmaceutical, and energy sectors. Deep expertise in Siebel CRM architecture, Salesforce migration programs, enterprise integration patterns, SOAP/REST APIs, MQ Series, Tibco, workflow automation, EAI/EIM, and hybrid coexistence strategies. Proven track record leading development teams, designing scalable CRM platforms, and driving mission-critical enterprise initiatives.

Senior Siebel / CRM Integration Architect - Export Development Canada (EDC) - Ottawa, Canada

(2020-01)

• Lead enterprise CRM modernization initiatives supporting Siebel Finance and UCM platforms.
• Designed scalable inbound and outbound API architectures integrating enterprise systems and customer onboarding workflows.
• Developed enterprise workflows, web services, and synchronization processes between CRM and external platforms.
• Architected capability management and opportunity tracking solutions supporting large-scale operational processes.
• Partnered with enterprise architecture and business stakeholders to streamline CRM processes and improve operational efficiency.
• Provide ongoing leadership for CRM enhancements, deployment strategy, and production support.

Solution Architect - Desjardins - Montreal, Canada

(2016-01 - 2024-12)

• Led CRM integration initiatives between Siebel, Lifefray, Tibco BPM, MQ Series, and enterprise banking systems.
• Designed and developed scalable SOAP and REST APIs supporting real-time customer onboarding and financial workflows.
• Led developers in Agile delivery environments and coordinated architecture, integration, and deployment activities.
• Implemented enterprise ETL and lead ingestion frameworks using SQL Loader, EIM, and optimized batch processing.
• Collaborated with product owners, analysts, and architecture teams to deliver enterprise-grade CRM capabilities.

CRM Team Lead & Solution Architect - Centerstance / Teva / Merck

(2008-01 - 2015-12)

• Led multiple Siebel CRM transformation and Salesforce migration initiatives across pharmaceutical clients.
• Designed hybrid coexistence strategies enabling real-time synchronization between Siebel and Salesforce platforms.
• Architected enterprise integration solutions using APIs, Mailchimp integration, EBCs, workflows, and communication services.
• Managed technical teams delivering CRM modernization, patient onboarding, event management, and campaign automation platforms.
• Led end-to-end solution delivery including architecture, development, testing, UAT, deployment, and production support.

Senior CRM Consultant - Hydro Quebec - Montreal, Canada

(2001-01 - 2008-12)

• Led architecture and development initiatives for enterprise Siebel eService and Public Sector CRM solutions.
• Designed enterprise web service integrations with WebSphere and backend data warehouse systems.
• Implemented workflow automation, assignment manager, event management, and customer self-service solutions.
• Supported enterprise migration efforts from legacy Siebel environments to modernized CRM platforms.

Principal Consultant - Siebel Systems - California, USA

(1998-01 - 2002-12)

• Provided enterprise CRM consulting and technical leadership for banking, telecom, and insurance clients.
• Led solution architecture, staffing coordination, and enterprise CRM implementation strategies.
• Mentored consultants and ensured adoption of Siebel best practices and delivery methodologies.

B.S - Computer Science - B.U.C