Public Information Officer • Digital Strategies Manager • Education Foundation Director - Juab School District - Nephi, Utah
(2025-04)
- Increased district social media engagement by more than 200% through strategic content planning and community-focused digital initiatives.
- Led a district-wide website redesign and platform transition, creating unified branding and communication systems across all five district schools.
- Founded and launched the district's Education Foundation, establishing branding, outreach initiatives, operational structure, and partnership strategies.
- Serve as the primary communications lead during sensitive district situations involving personnel matters, student loss, policy implementation, and crisis communication.
- Manage internal and external communications across district leadership, staff, students, parents, media outlets, and community stakeholders.
- Created the district's first student communications internship program and mentored students in journalism, digital media, and storytelling.
- Collaborated with student news organizations to modernize coverage strategies and strengthen student-led storytelling initiatives.
Founder & Digital Marketing Strategist - Steele Strategy - Nephi, Utah
(2024-11)
- Founded and manage a communications and digital marketing agency serving clients across multiple industries.
- Develop strategic messaging campaigns, branding systems, and audience engagement strategies tailored to client goals.
- Manage client relationships, communication strategies, multimedia production, and digital campaigns.
Event Specialist & Marketing Strategist - Young Investors Society - Remote
(2024-08 - 2025-02)
- Supported planning and communication efforts for international financial literacy events serving hundreds of students worldwide.
- Led digital marketing and outreach efforts that increased student engagement, registration participation, and fundraising visibility.
Social Media Strategist - BYU Athletics - Provo, Utah
(2022-08 - 2024-05)
- Managed digital engagement strategies for major collegiate athletic programs.
- Increased audience reach by more than 70% through strategic social media planning and content execution.
- Led digital strategy efforts for BYU Women's Basketball, contributing to a 130% increase in engagement.