Ibarra
Graphic Designer – Visual Storytelling and Digital Media
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About
Professional graphic design specialist with experience in creating visually compelling and effective designs. Strong focus on collaboration and achieving results, adapting seamlessly to changing needs. Skilled in Adobe Creative Suite, typography, branding, and visual storytelling. Known for reliability and delivering high-quality outcomes in fast-paced environments.
Experience
Graphic Designer – Visual Storytelling and Digital Media at ESPN (2022-04 – 2026-06)
- Managed comprehensive production activities for player headshots and portraits, coordinating intake and output to meet league standards and timelines.
- Executed comprehensive photo research and designed production for bespoke projects, including ESPN's 'NFL Blind Resume' and ESPN.com's 'NFL Brockulator.'
- Spearheaded design efforts for 2023 NFL, NHL, and NBA draft alerts on ESPN app, focusing on delivering visually appealing content.
- Developed detailed NHL and MMA photo illustrations, enriching weekly ESPN.com content with compelling visual narratives.
Creative Services Manager at ESPN (2009-03 – 2022-04)
- Led efforts to ensure internal design brand compliance, reinforcing alignment with organizational standards.
- Administered licensing processes for software typography and external video and image resources to maximize asset efficiency.
- Facilitated compliance for external productions by managing contracts and collaborating closely with the corporate legal department.
- Monitored and analyzed contract compliance and budgetary alignment to identify potential financial improvements.
- Managed the hiring process for creative services designers and interns to enhance team capabilities.
Design Supervisor at ESPN Creative Services (2008-09 – 2009-02)
- Spearheaded online design initiatives for ESPN's live studio productions, elevating broadcast quality and viewer engagement.
- Recruited to optimize business processes within newly formed planning and development department, supporting a workforce of 300 employees.
Graphic Designer at ESPN Networks (2007-06 – 2008-09)
- Crafted innovative design concepts to enhance viewer engagement in broadcast shows.
Graphic Designer at Victorinox Swiss Army Brands, Inc. (2003-05 – 2007-05)
- Engaged with the marketing team to conceptualize and execute innovative campaigns for Victorinox Swiss Army brand products, maintaining consistency with brand identity.
- Verified design quality, ensuring alignment with brand graphic standards in marketing collateral.
- Coordinated project timelines, maintaining budget compliance and timely delivery of all production phases.
Graphic Designer (Part-time) at ESPN (2003-05 – 2006-05)
- Produced impactful broadcast graphics for ESPN programming such as SportsCenter, ESPNews, Fastbreak NBA, Baseball Tonight, and NASCAR Now, contributing to a visually compelling viewer experience.
Education
Bachelor of Arts in Graphic Design – Sacred Heart University