Ina Jee

Ina Jee has been working in the fashion and denim industry for over 10 years with a background in design and product development.

Historically, her expertise has been on brand marketing, photoshoot production, and art direction.​

Currently she focuses on freelance work as a content-capturer and social content editing for various clients.

She is located in Los Angeles, CA.

Freelance Social Media Content Creation + Editor | METIER CREATIVE, CHANEL

-Content capturer for Chanel’s We Love Coco + Chanel Fine Jewelry

-Video Editing for Instagram Reels + TikTok using Adobe Premiere Pro

-Work with private clients to capture content + create/edit videos for brand deals + photoshoot days

E-commerce + Digital Marketing Manager | RUE SOPHIE, Los Angeles, CA | June 2021 - Jan 2023

• Art direct and produce all campaign + e-commerce photoshoots; including casting, hiring of talent, and location scouting.
• Create, build + manage ruesophie.com and all social media accounts (this website and socials were notin existence prior to my time there).
• Manage web inventory and place all web “buys.”
• Make and manage all artwork to distribute to the digital advertising team to use for ads.
• Create e-mail content for subscribers for sophierue.com
• Create all marketing materials, such as all lookbooks and linesheets, to distribute to the company.
• Main contact for all PR + Sales related matter for any approvals for gifting or marketing material needs.

Web Content + Marketing Manager | AMO DENIM, Los Angeles, CA | October 2018 – May 2021

• Fully create, manage and operate all web content, including imagery, copy, style uploads, collection creations, etc., on amodenim.com.
• Manage all web inventory and place all web “buys.”
• Create e-mail content for subscribers for amodenim.com.
• Execute all photoshoots for all seasonal lookbooks, e-comm, and social media content.
• Complete control over all social media which include Instagram and Facebook ads.
• Main contact for all PR related matters.

Brand Marketing Director | FIDELITY DENIM, Vernon, CA | April 2016 – October 2018x2

• Director of all marketing creative visuals; including web, social media, advertising and printed collateral.
• Executive Producer for all photoshoots; including casting, art direction, styling, location scouting,

vendor relations, and post-production.

• Produce, edit, and retouch brand photography and create brand guidelines.
• Create and execute a design-centric marketing calendar to align with seasonal projects across design, production, sales, and marketing.
• Personally create custom denim washes for high-profile tastemakers, influencers and celebrities.
• Work in-tandem with Men’s and Women’s design teams during design concepting, testing,

and wash developments

Women’s & Men’s Design Product Developer | FIDELITY DENIM, Vernon, CA | Nov 2013 – Apr 2016

• Worked directly in conjunction with Head Designer of the company in all design and wash development.
• Heavily present at the laundry, working with wash developers to create new washes and garment dyes.
• Involved in all product-development stages, from tech packs, to sewing constructions, to wash processes.
• Responsible for all duplicates to be produced, tagged, and shipped to each salesperson.
• Create Illustrator timelines, mood boards, and design boards for any and all new development.

B.A. COMMUNICATION THEORY

MINOR: SPANISH La Sierra University

2009-2011

Fluent in English/Korean/Spanish

Shopify, JOOR, AIMS 360, AS400, Illustrator, Photoshop, and Premiere Pro