Digital Content Manager | Mania Marketing
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I am a passionate Freelance Digital Content Manager at Mania Marketing, where I specialize in empowering brands and small businesses through innovative social media and web solutions. With extensive experience in managing online presence across various platforms, I leverage tools like Wix and CCC One to craft compelling websites that drive sales and support business missions.
To optimize content strategy, I utilize Buffer, Google Analytics, and the Content Marketing Institute to track trends, analyze engagement, and stay ahead of current algorithms. I am highly proficient in Microsoft Office Suite, Google Ads, Canva, and Luminar Neo, allowing me to deliver visually stunning and effective content.
My greatest joy comes from thinking outside the box and exceeding creative expectations every day. Mania Marketing is more than just a freelance service—it's a labor of love dedicated to helping brands thrive and stand out in a crowded digital landscape!
I have a diverse background with experience in digital content management, communications, community leadership, and commercial real estate. My experiences have equipped me with strong skills in content creation, social media strategy, communication, leadership, financial analysis, and real estate investment.
Digital Content Management: As a Freelance Digital Content Manager at Mania Marketing, I lead content strategy and execution for multiple clients, managed social media, and analyzed engagement metrics. I also served as a Digital Content Manager for The Hell Raisers, where I developed social media campaigns and created engaging content to promote athletic and community events.
Communications & Leadership: As Vice President of Communications for Women In Economics, I led communication strategy and facilitated partnerships. As a Community Advisor for Resident Life and Housing, I led a team of eight, provided crisis support, and organized community events for residents.
Commercial Real Estate: I completed internships at Lionstone Investments, Artemis Summer Enrichment Program, and New York State Teacher's Retirement System, gaining experience in market analysis, financial modeling, underwriting, and real estate investment.
Skills: I am proficient in tools such as Buffer, Luminar Neo Editing, Canva, CoStar, Google Analytics, Google Ads, Content Marketing Institute, Microsoft Office Suite, and QuickBooks. I am also skilled in Spanish and financial modeling.
I recently earned a Bachelor of Arts degree in Economics from Dickinson College, where my studies focused primarily on gender development. My coursework provided a strong foundation in economic principles, which I applied to the specific area of gender and development, exploring topics such as economic inequalities, gender dynamics in the workforce, and strategies for promoting economic empowerment. During my senior year, I conducted in-depth research for my senior thesis, which examined the pervasive issue of gender pay inequality in professional sports and explored the presence of bias in marketing practices within the industry.
