High-impact pharmaceutical sales professional and proven launch specialist who builds markets from zero and wins fast.
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High-impact pharmaceutical sales professional and proven launch specialist who builds markets from zero and wins fast. Repeated success taking new products into competitive territories, converting prescribers, and driving rapid adoption even without formulary coverage by executing tight targeting, strong clinical messaging, and office workflow integration. Known for top-tier rankings, relentless follow-through, and the kind of field execution that turns "low opportunity" territories into national level top performers.
Product Formulator of Baby Chica Skincare at Dynamic Health Institute (2022-09 – Present)
Senior Territory Business Manager at Actavis Pharmaceuticals (Formerly Watson Pharmaceuticals) (2011-10 – 2013-05)
At Actavis, I won Champion's Club, ranking #1 in the nation. I targeted the highest-value urologists and primary care prescribers, drove rapid adoption through disciplined, high-frequency execution, and converted targeted accounts into repeat writers with relentless office follow-through. I delivered measurable market share and TRx gains by creating momentum where none existed, forcing consistency through precision targeting, sharp clinical messaging, and best-in-class service that kept offices engaged and prescriptions compounding.
Senior Territory Sales Manager at Azur Pharmaceuticals (2010-01 – 2010-10)
At Azur, I launched three Women's Health products at the same time, across a territory covering nearly half of California, starting from a true dead start: 0 scripts, 0 existing writers, and no formulary coverage, relying only on copay card access and disciplined territory execution. Within 9 months, I became the #1 rep on the West Coast and delivered Top 20% national performance across the company (average rank #10/51), including #13/51 in HRT and #7/51 in prenatals (combined). I drove one of the fastest turnarounds in the organization, moving from #51/51 to Top 20% nationally in 9 months by rebuilding targeting strategy, accelerating trial starts, and converting repeat utilization through office workflow adoption and relentless follow-through.
Delivered a major company turnaround: improved from #51/51 to Top 20% nationally in 9 months, rebuilding territory segmentation, call cadence, and repeat utilization from scratch.
Territory Business Manager at Bristol Myers-Squibb (2008-02 – 2010-01)
For the BMS Territory Business Manager role, I drove cardiovascular and metabolic growth by combining sharp clinical selling with aggressive execution and hospital access work that most reps never touch. I promoted Plavix, Avapro, Avalide and launched Onglyza, building prescriber adoption through disciplined targeting, high-frequency reach, and tight office follow through that converted trials into repeat utilization. I also secured Avapro/Avalide and Plavix placement on hospital formularies without a formulary associate in my territory, aligning pharmacy and physician stakeholders to drive P&T approval and unlock durable access.
The result was immediate, measurable performance: Top 10% in the Western Region (5 of 50) in my first year and the only rep in the district to exceed 2008 sales goal expectations.
Plavix, Avapro, Avalide and launched Onglyza, forcing early adoption with sharp clinical positioning, high frequency call strategy, and tight office follow-through that turned first trials into repeat utilization.
Won hospital access without support: secured Avapro/Avalide and Plavix placement on hospital formularies in my territory with no formulary associate, navigating P&T stakeholders and driving approvals through persistence, clinical value messaging, and stakeholder alignment.
Outperformed the entire district: only rep to exceed 2008 sales goal expectations, proving I don't just compete, I separate.
Bachelor of Arts in Political Science – University of California Riverside (2007-06)
