James Peterson
Dynamic, self-starting Territory Operations & Client Support Leader
About
Dynamic, self‑starting Territory Operations & Client Support Leader with extensive experience managing multi‑market territories, supporting business growth, and strengthening customer relationships across restaurant consulting, merchant services, and insurance. Known for reliability, proactive communication, and a hands‑on approach to helping clients improve operations, understand products, and navigate business needs. Brings strong organizational skills, cross‑functional collaboration, and a commitment to delivering consistent, high‑quality support within fast‑moving environments.
Experience
Territory Manager / Consultant (Restaurant Consulting, Wholesale Payments, Insurance) - Peterson LLC
(2025-01)
- Support restaurant operators, merchant service clients, and insurance customers through territory visits, calls, and consistent relationship management.
- Provide product education and guidance across restaurant operations, payment solutions, and insurance options to help clients understand and improve their business needs.
- Maintain organized client records and territory activity using CRM tools while gathering local market insights to share with leadership.
New Restaurant Openings Manager - Denny's Corporate
(2022-01 - 2024-12)
- Led operational readiness and execution for multi-market new restaurant openings.
- Coached leaders on operational excellence, team development, and customer experience.
- Identified performance gaps and implemented corrective action plans to improve opening-week KPIs.
- Partnered with HR, Real Estate, Construction, and Supply Chain to ensure successful launches.
- Delivered training on leadership behaviors, service standards, and team engagement.
- Ensured brand consistency and operational alignment across diverse markets.
Franchise Business Consultant / QA Manager - Dickey's Barbecue Corporate
(2021-01 - 2022-12)
- Supported 40+ franchise locations as regional operations and leadership advisor.
- Improved bottom-quartile performance through targeted coaching and KPI-driven action plans.
- Strengthened franchisee capability through transparent communication and structured development.
- Analyzed performance data, customer feedback, and operational trends to drive improvements.
- Partnered with cross-functional teams to enhance service quality and operational consistency.
- Led regional initiatives to improve culture, team engagement, and customer experience.
General Manager / Multi-Unit Manager - Raspberry Café
(2012-01 - 2016-12)
- Oversaw multi-unit operations, team development, and customer experience.
- Ensured consistent execution of brand standards and operational procedures.
- Built high-performing teams through coaching and leadership development.
NRO Manager / Restaurant Manager - Dickey's BBQ Franchise
(2012-01 - 2013-12)
- Managed new store opening, onboarding, and leadership training.
- Built strong team cultures focused on service, accountability, and operational excellence.
Education
B.S. - Business Administration (Management) - Indiana Institute of Technology (2026-06)
AA - Multidisciplinary Studies - Houston Community College (2020-01)
Operations Management Coursework - Devry University
Health & Kinesiology Studies - Prairie View A&M

