Jeffrey Aikens

I am an experienced, top-performing Senior Art Director with a natural aptitude for business and marketing. I possess excellent cross-functional abilities, including a master-level understanding of creative direction, maintaining brand consistency, and juggling multiple projects, priorities, and deadlines. My technical expertise is balanced with an easygoing nature, and excellent relationship-building skills allow me to connect with clients and execute their vision clearly across various media.

Senior Art Director | Senior Graphic Designer | Art Director | Graphic Designer

Portfolio: tvfarmer.com

Freelance Designer, Art Director, Photo Retouching | Tvfarmer Designs | 01/1998-Present

• Pollie Award in 2008 and 5 Pollie Awards in 2011 for/with Impact Politics. 
• Designed banner ads for PEW Environmental Group on various topics such as rainforest conservation, protection of River Herring and Shad, and safeguarding Nevada's GoldButte.
• Created unique content for diverse campaigns, ensuring a consistent brand message across all platforms.
• Collaborated with cross-functional teams to create consistent brand experiences and drive measurable results against business objectives.
• I worked on PowerPoint presentations with Davis and Company for internal communication with pharmaceutical companies, including Johnson & Johnson, Bayer, Aptar, and Emergent.
• Created banner ads and e-book for SES.

Graphic Designer | Educational Testing Service (ETS) | 09/2014 - 01/2024

• Led collaboration with cross-functional teams to develop PPT, Word, Email, and landing page templates, boosting brand perception and ensuring consistency across all channels.
• Designed materials that won multiple NJ Astra Awards and were published in GraphicDesign USA. Created Trade Show graphics and marketing collateral for ETS and its products.
• Designed user-centric web pages, social media, and micro-sites for ETS and all its brands, keeping everything within brand guidelines. Each product had its own specific brand standards.
• Crafted impactful visual assets for global trade shows and conferences, resulting in increased brand recognition and engagement.

Art Director, Flash Animator | D4 Creative Group | 05/2003 - 06/2010

• Led a team of designers to create 95% of all banner ads and flash animations, resulting in increased brand recognition, positioning and user engagement.
• Design all types of collateral: print, web, TV, aerial, billboards and LED stadium animations for Comcast, Charter Communications, 1&1 Internet, and Motorola.
• Conceptualized and created storyboards for TV spots as well as coordinated print and digital assets for Comcast, Charter Communications, and TimeWarner Cable.
• Led creative kick-off meetings and brainstorming sessions, providing constructive feedback that elevated solutions and drove results.

BFA in Communication Design

Wilkes University

Minored in Printmaking and Sculpture