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Kaitlyn Watt

Kaitlyn Watt

Marketing and Communications Manager

Talent
Richmond, VAMember since July 19, 2026
MarketingCommunicationWritingCanvaPhotoshopWixFinal Cut ProMailchimp
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MarketingCommunicationWritingCanvaPhotoshop

About

Creative and thoughtful individual looking for a work environment where I can take ownership of my role. Interested in expanding my current skill set into a long term position with growth opportunities.

Experience

Bartender at Tazza Kitchen Short Pump (2022-10 – 2026-02)

  • Improved bar procedures by writing up a detailed task list
  • Exceeded guest expectations by remembering preferences, anticipating needs, tailoring drinks to taste, and sharing humor and enthusiasm

Marketing and Communications Manager at On the Market Properties (2017-12 – 2024-05)

  • Increased social media engagement on Instagram, Facebook, Twitter, LinkedIn, Pinterest, and YouTube
  • Ensured smooth acquisition of new clients by designing print materials including publication ads, flyers, brochures, and postcards using Canva and Photoshop
  • Built new company website using Wix to stand out among online competition
  • Created short marketing videos using Final Cut Pro
  • Sent frequent targeted email campaigns via Mailchimp that exceeded click rate and engagement goals
  • Wrote up unique listing descriptions, special features, and articles to generate interest and leads
  • Provided frequent and detailed marketing performance reports to clients
  • Updated and maintained CRM database and marketing workflows

Server at Ford's Fish Shack - South Riding Location (2019-02 – 2020-02)

  • Built strong relationships with guests so they would become my regulars

Market Center Coordinator at Keller Williams Realty Leesburg-Winchester (2017-01 – 2017-10)

  • Implemented new system for welcoming and onboarding agents into our office culture
  • Created detailed agent handbook as a resource to benefit agents
  • Created and executed training classes on Canva for agents
  • Coordinated and scheduled office events, trainings, and meetings
  • Initiated Facebook Live classes to make trainings accessible to agents outside of the office
  • Became go-to office tech support and problem solver for immediate agent needs/questions

Manager at Rodi Salon (2014-11 – 2017-01)

  • Wrote procedures to create a better understanding of staff expectations and responsibilities
  • Created comprehensive literature on our products and services
  • Initiated promotional events, increasing product sales
  • Interviewed potential new employees to grow our team
  • Managed staff member schedules and concerns to create a better working environment

Skills

Marketing and Communications Manager

Reviews

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