Kelly Borre

National B2B sales executive with more than 25 years of experience building sales teams, expanding strategic accounts, and driving profitable growth. Proven leader in premium products and corporate gifting with a record of developing markets, strengthening client relationships, and leading distributed sales organizations.

Strategic Accounts Manager - NC Custom | Chocolate Inn | Lanco | ACE Apparel - United States

(2025-07)

• Lead seven multiline representative groups and two Inside Strategic Account Managers across the United States, setting priorities, coaching performance, and driving market growth.
• Direct national account development across corporate gifting, custom confections, branded merchandise, apparel, and drinkware.
• Use account performance, pipeline activity, and market insight to focus resources and expand business with distributors, buying groups, and strategic accounts.
• Partner with executive leadership, marketing, operations, production, sourcing, and logistics to deliver customer programs and support long term growth.

Sales Executive - Greater Pacific

(2025-01 - 2025-07)

Top 40 Import Supplier

• Led strategic sourcing and product development across drinkware, bags, electronics, and retail displays.
• Managed complex distributor programs and global factory relationships, aligning product strategy with cost, timing, and brand objectives.
• Used Power BI to improve assortment profitability and negotiated pricing, payment terms, and logistics across seven countries.

Vice President of Sales, Midwest - AAA Innovations

(2019-08 - 2024-12)

Branded Outdoor and Lifestyle Merchandise Supplier

• Delivered 20% year over year sales growth through strategic account expansion, focused sales execution, and new business development.
• Directed sales and product strategy across spirits and beverage, insurance, transportation, and collegiate markets.
• Developed go to market strategies across catalog, Ecommerce, and custom distributor programs.
• Led key distributor relationships and supported remote sales teams with clear priorities, strategic account plans, and tailored product solutions.

Director of Business Development - AAA Innovations

(2013-03 - 2019-07)

Branded Outdoor and Lifestyle Merchandise Supplier

• Created and launched exclusive product lines that increased brand value and expanded distributor market share.
• Partnered with overseas vendors to reduce costs and lead times while improving client satisfaction.

Director, Promotional Products Division - Plastic Premium Access

(2009-01 - 2013-12)

• Led national sales, product development, pricing, and sourcing strategy.
• Managed global manufacturing relationships and import programs from concept through delivery, improving margin and inventory turnover.

Director, Promotional Products Division - Carter and Holmes

• Directed a 20 person team across production, customer service, and sales for a major branded merchandise division.
• Led sourcing initiatives, negotiated long term contracts, and developed business plans aligned with customer and financial objectives.

Bachelor of Science - Marketing - University of Arizona