Kristin Whitlock

Marketing professional with experience coordinating integrated marketing campaigns across social media, email, websites, print collateral, and live events. Skilled at managing multiple concurrent projects, collaborating with leadership and external partners, maintaining brand consistency, and delivering polished marketing initiatives in fast-paced environments. Known for exceptional organization, attention to detail, and proactive project management.

Marketing Coordinator at British Benevolent Society (BBS) (2022 – Present)

• Coordinate integrated marketing campaigns across email, website, social media, and print while overseeing project timelines, creative assets, and stakeholder communications to support fundraising initiatives and member engagement
• Manage social media platforms reaching a network of more than 3,000 members and supporters, creating strategic content that drives engagement and promotes programs, events, and fundraising initiatives
• Develop print and digital collateral—including invitations, signage, promotional materials, and social media assets—to support fundraising campaigns and member programs
• Maintain website content and coordinate multi-channel communications to ensure consistent messaging across digital and print platforms
• Collaborate with leadership and external vendors to deliver on-brand print and digital communications, ensuring projects are completed on schedule and aligned with organizational goals

Marketing & Communications Coordinator at MugsyClicks Unleashed (2024 – 2026)

• Managed social media calendars across Instagram and Facebook, planning and scheduling content to support seasonal campaigns and client engagement
• Collaborated with leadership to plan and execute seasonal promotions, coordinating creative assets and marketing initiatives across multiple channels
• Coordinated integrated marketing campaigns across email, website, and social media to promote family, children's, and seasonal photography sessions
• Updated and maintained the Squarespace website, ensuring accurate, on-brand content and marketing assets
• Oversaw project timelines, marketing initiatives, and campaign deliverables using Asana to keep cross-functional projects organized and on schedule

Communications Consultant at British American Business Council (BABC) (2021 – 2025)

• Executed targeted email campaigns supporting membership renewals, event registrations, and audience engagement
• Coordinated integrated marketing campaigns across email, website, and social media to promote conferences, networking events, and webinars
• Managed attendee communications, event logistics, and project coordination for programs ranging from virtual webinars to a 1,000+ attendee annual luncheon
• Maintained website content and CRM records to ensure accurate digital communications and member information
• Tracked event budgets and expenses, managed invitations and RSVP logistics, and monitored auction donation tracking for events and other programs
• Collaborated with sponsors and internal stakeholders to deliver recognition programs and promotional initiatives for high-profile events

Founder / Social Media Manager at Alt. Brides (2016 – 2018)

• Co-founded and managed a boutique bridal retail brand, overseeing brand development, merchandising, vendor partnerships, and day-to-day operations
• Developed and executed integrated marketing campaigns across social media, website, email, and in-store promotions to increase brand awareness and customer engagement
• Maintained website content and wrote product descriptions, marketing copy, and editorial content while ensuring a consistent brand voice
• Planned and promoted in-store events, coordinating vendors, creative assets, and marketing communications to increase customer traffic and brand visibility
• Created print and digital marketing collateral supporting product launches and seasonal campaigns
• Cultivated relationships with customers, designers, vendors, and strategic partners through exceptional service

Copyeditor / Proofreader at Cost Plus World Market (2008 – 2010)

• Ensured accuracy of product details, pricing, and descriptions across high-volume e-commerce, catalog, and promotional content while maintaining brand consistency
• Served as the final quality assurance reviewer for promotional copy and email campaigns before publication, ensuring polished, customer-facing communications
• Collaborated with marketing and merchandising teams to maintain consistent messaging across seasonal campaigns and promotional materials
• Trained and supervised seasonal staff, establishing quality standards and reviewing work to ensure accuracy during peak retail cycles

Senior Associate Editor at The Gourmet Retailer Magazine (2005 – 2008)

• Wrote and edited feature articles, e-newsletters, and digital content covering the specialty food and retail industries
• Managed editorial calendars and digital content, contributing to a 33% increase in website traffic
• Represented the publication at national trade shows and conferences, coordinating on-site logistics, vendor relationships, and event coverage

BA in Communications / Journalism – Loyola University