
Lc Williams
Event Promotions & Brand Activations • Marketing & Campaign Support • Entertainment, Lifestyle & Music Culture
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About
Chicago-based promotions and brand activations professional with 6+ years of client-facing experience across luxury wellness, live events, and entertainment venues. Proven track record in on-site brand representation, event logistics, and high-volume audience engagement. Skilled communicator with hands-on experience supporting marketing campaigns and executing brand events from setup to recap.
Deeply embedded in Chicago's music, lifestyle, and entertainment culture. Valid IL driver's license. Available nights and weekends.
Experience
Brand Educator, Esthetician & Client Experience Lead at Heyday (2022-08 – 2026-02)
- Executed off-site brand activations at partner locations across Chicago to drive new client acquisition and brand awareness
- Delivered personalized services to a high-profile Chicago clientele — maintained professionalism and brand standards across every client interaction in a luxury wellness environment
- Planned and executed internal promotional events and education sessions — managed logistics, materials, and team coordination from setup through post-event recap
Bartender & Event Staff at North Avenue Beach — The Castaways Boat Bar (2022-06 – 2023-09)
- Managed high-volume guest service during live events at a lakefront entertainment venue with consistent daily crowds throughout summer programming
- Supported full event operations including setup, service execution, and breakdown in an outdoor physically demanding environment
- Represented the venue brand with energy and professionalism — contributed to a positive guest atmosphere that drove strong repeat attendance
Research & Communications Coordinator at Superior Staffing Solutions (2021-05 – 2022-07)
- Managed communications and logistics across multiple concurrent client accounts — maintained organized records and met all deliverable timelines
- Produced briefing documents, written summaries, and recap materials for internal teams and external partners
- Prioritized and executed competing tasks independently in a fast-paced deadline-driven environment
Administrative & Personal Assistant at Behavioral Staffing Solutions (2018-11 – 2021-05)
- Coordinated scheduling, communications, and logistics across multiple concurrent projects for senior leadership
- Collaborated with internal teams and external stakeholders to ensure timely and accurate execution of deliverables
- Maintained professionalism and discretion in a fast-paced compliance-sensitive environment
Education
B.A. in Interdisciplinary Studies, Minor: Environmental Science – Northeastern Illinois University
Esthetician Certification – Estelle Skincare & Spa Institute (2021)
