Matthew Peters

Results-driven marketing professional experienced in event coordination and social media management. Engages audiences and enhances brand visibility through innovative promotions. Drives participation and excitement in sporting events while delivering exceptional customer service and fostering teamwork.

Game Day Operations at Milwaukee Brewers Baseball Club (2026-01 – 2026-03)

• Coordinated in-game activations on home team dugout to enhance fan experience
• Engaged fans to participate in mid-game activations
• Relayed participant information to PA announcers for seamless execution

Greenskeeper at Moorhead Country Club (2022-06 – Present)

• Led groups of employees to complete tasks around the golf course
• Trained new employees on operation of advanced machinery
• Facilitated communication between management and staff to ensure information was effectively shared
• Studied fundamental operations of machinery and irrigation systems in a hands-on environment

NFL/NIL Marketing Internship at VaynerSports (2025-05 – 2025-09)

• Engaged collegiate athletes to identify target brands for potential NIL partnerships
• Recruited athletes to VaynerSports
• Requested price quotes from vendors for various purchases
• Coordinated event planning for NFL athletes to enhance brand visibility

Broadcaster at SpudsTV (2023-05 – 2023-06)

• Color Commentary and Play-by-Play announcer for High School boys lacrosse
• Developed professional speaking skills, honed interview techniques, and improved quick-thinking abilities
• Contributed to video production for high school lacrosse events, enhancing event visibility and community engagement

Social Media Account Manager at Moorhead Athletics (2021-09 – 2022-05)

• Promoted game times and themes on Instagram and Twitter, increasing awareness and attendance at events
• Developed and organized themes and sections for sporting events to create a dynamic atmosphere
• Coordinated operations of the student section at sporting events to enhance student engagement
• Worked under Activities Director to ensure safety among students

Bachelor of Arts in Sports Business – W. P. Carey School of Business, Arizona State University (2026-05)