Interim CEO - American Snowsports Education Association (d.b.a. Professional Ski Instructors of America) - National
(2024-08 - 2025-02)
Served as Interim CEO following the dismissal of the previous CEO. Guided the 34,000 member organization, its 8 regions, 20 professional staff and $4 million budget through a challenging transitional period.
- Guided the 34,000 member organization, its 8 regions, 20 professional staff and $4 million budget through a challenging transitional period with high marks for collaboration, communications, operational stabilization and rebuilding trust and confidence throughout the national association's staff, board and members
Interim Executive Director/Consultant - Albany County Bar Association - Albany, NY
(2023-12 - 2024-04)
Served as Interim Executive Director/Consultant for the 1,200 member organization after the departure of their executive director.
Interim Executive Director/Consultant - New York State Recreation & Park Society - New York
(2021-12 - 2022-10)
Served as Interim Executive Director/Consultant. After interim service, was contracted to develop a comprehensive membership survey and to facilitate a board retreat to assess survey results and determine next priorities for the organization.
- Developed comprehensive membership survey
- Facilitated board retreat to assess survey results and determine next priorities
Consultant - Association Management Interim Executive & Consultant - New York
(2021-11 - 2025-02)
Led all associations through transitional periods focusing on assessment of operations, identification of challenges, improvement of resources and right-tracking their next steps to ensure role fulfillment and relevance enhancement. Provided comprehensive outgoing executive assessment and recommendation reports.
- Led all associations through a transitional period focusing on assessment of operations, identification of challenges, improvement of resources and right-tracking their next steps to ensure role fulfillment and relevance enhancement
- Provided both organizations with comprehensive outgoing executive assessment and recommendation reports and received high praise from volunteer leaders for efforts
Executive Director/CEO - Professional Ski Instructors of America – Eastern Region - Albany, NY
(2001-05 - 2021-11)
- Executive leader of this 10,200 member eastern U.S. association with a $2 million budget, office staff of 10, field staff of 145 conducting 450 events annually from Maine to NC
- Led all elements of staff and operations including communications, finances, marketing, publications, social media, member services, major event planning and board facilitation
Financial & Operations Manager - Professional Ski Instructors of America – Eastern Region - Albany, NY
(2001-05 - 2021-11)
- Managed budgets over 20 years to cumulative operating net revenues of $1,208,222 (annual average of $61,400) despite climate change, the 2008 market crash and the 2020 Coronavirus global health crisis that eliminated 25% of the winter event season
- Increased Net Assets from $344,500 to more than $1,405,000 since 2001
- Facilitated the sale of the PSIA-E HQ and relocation that resulted in a profit of $580,000
- Average membership retention of 88.5% and member service rating of 92% good/excellent
Innovation Leader - Professional Ski Instructors of America – Eastern Region - Albany, NY
(2001-05 - 2021-11)
- Created the five-year Push for Public Awareness Campaign to build brand awareness of PSIA-AASI to the skiing public resulting in 70,000-plus new exposures
- Created the first consumer-oriented ski instruction websites and social media sites of all PSIA divisions MakeWinterMoreFun.com and www.facebook.com/MakeWinterMoreFun/
- Authored the Three C (Communication, Collaboration, Consolidation) Strategic Philosophy adopted by the National PSIA in 2007
- Proposed and obtained national association support and implementation of the Quarterly Auto Billing option for membership dues payments which resulted in a 6.2% increase in 16-29 year-old member renewals in year one
- Developed comprehensive annual Eastern membership surveys beginning in 2010 that averaged 1,150 responses and provided the Board with the resources for data-based decision making
- Proposed and facilitated the Elevate Eastern Task Force that led to a positive evolution of event programming, pricing and profitability for the Eastern operation
- Created NextCore – an action and advisory group of 16-39-year-old PSIA-AASI members
- Created the Russell Fleming Scholarship for Racial Diversity in Snowsports Education
- Shepherded the Eastern Region Board through an 18-month conversion to the Policy Governance leadership model
President/CEO - Southern Saratoga County (NY) Chamber of Commerce - Saratoga County, NY
(1999-04 - 2001-05)
- Led the efforts related to budget, staff, programs, membership development, community involvement and legislative outreach for an 800-member chamber
- Developed and facilitated professional development programs for members and economic development efforts in the community
Professional Educator, Speaker and Writer - Self-Employed - United States and Canada
(1995-04 - 1999-04)
Developed and delivered original educational programs, seminars and keynotes on creative organizational communications, management, marketing and leadership to more than 200 associations and organizations throughout the U.S. and Canada. Authored two non-fiction books and numerous magazine articles. Facilitated board retreats and strategic planning sessions for non-profit and trade associations.
- Developed and delivered original educational programs, seminars and keynotes on creative organizational communications, management, marketing and leadership to more than 200 associations and organizations throughout the U.S. Canada including Destinations International, New York Society of Association Executives, American Chamber of Commerce Executives and the National Tour Association
- Authored two non-fiction books (Insiders' Guide to the Adirondacks; New York State Trivia) as well as numerous magazine articles
- Facilitated board retreats & strategic planning sessions for non-profit and trade associations including the Empire State Society of Association Executives
Executive Director - Saratoga Convention & Tourism Bureau - Saratoga Springs, NY
(1985-06 - 1995-04)
- Chosen as the first executive director of a newly organized tourism promotion and marketing association serving the Saratoga area
- Helped establish Saratoga Springs, NY as a premier resort destination for meetings and conferences in New York State
- Led all efforts in budget, staff, programs, marketing, membership development, convention sales, fundraising and community relations. Grew membership from 55 to 344 businesses and budget from $60,000 to $350,000
- Led the sales effort to book some of the largest conventions held in Saratoga Springs in decades including the NY Library Association (2,000 attendees) and Lions Clubs of NYS (2,800 attendees)
- Lobbied for and secured dedicated 2% lodging tax to fund the organization (which now generates $1.5 million of the $2 million budget annually)
