Phillip Crawford

Social Media Content Creation • Photography • Video Editing • Content Creation • Graphic Design • Videography • Adobe Creative Suite • Account Managing

Marketing & Communications Manager at Club at New Seabury (2022-06 – Present)

Currently the only dual AEMA role position in the company. As an agent advisor, I create marketing plans that maximize budgets against tactics that will provide the greatest return for their business. I work within all mediums; print, digital, out-of-home, social media, photography and video. As an agent experience manager I also drive agent software and program engagement while providing real time support.

• Managing Agent Roster of 65+ agents
• 54 Agent listing projects | $27 Million in 2021 sales
• 9 listings | 270,000+ digital impressions (3 day)

Marketing Advisor | Agent Experience Manager at Compass (2021-04 – 2022-03)

Currently the only dual AEMA role position in the company. As an agent advisor, I create marketing plans that maximize budgets against tactics that will provide the greatest return for their business. I work within all mediums; print, digital, out-of-home, social media, photography and video. As an agent experience manager I also drive agent software and program engagement while providing real time support.

• Managing Agent Roster of 65+ agents
• 54 Agent listing projects | $27 Million in 2021 sales
• 9 listings | 270,000+ digital impressions (3 day)

Marketing & Communications Manager at Food Bank of Alaska (2018-08 – 2019-03)

Head of creative and content creation for the food bank. Created and implemented plans to increase company market share across all digital and social sites. Adapted existing content for delivery through other methods including social media and video. Quarterly projects included search engine optimization, website updates, social media and email automation. Interviewed contributors, research technology, and perform necessary fact checking to craft accurate, relevant, and timely content

• Increased social media followers from 100 to 900+ in 90 days.
• Championed "Birthday Fundraiser" social digital campaign, raising $20K in 4 months
• Managed "Pick.Click.Give." Annual fundraising effort generating 20% of yearly budget.

Sales and Marketing Coordinator at FOX/ABC Affiliate - Coastal Television (2016-10 – 2017-10)

As sales and marketing manager, I was responsible for researching and developing marketing opportunities and planning and implementing new sales goals. I also managed the sales staff monthly and quarterly goal production. I work within all mediums; print, digital, out-of-home, social media, photography and video.

Assistant Media Buyer | Client services at Northwest Strategies (2015-02 – 2016-09)

Primary responsibilities included helping to identify clients target audiences and plan media campaigns. Compare and negotiate rates for ad space and airtime, optimize media plans and budgets according to the best media mix, ensure ads are creative and displayed appropriately.

• Client portfolios averaged $50-$125K annually.
• Assisted in client shoots and productions. Photography and focus groups

Graphic Designer | Content Creator at William Fraser Advertising (2010-01 – 2012-09)

Conceptualize & execute unique, creative content for all company and client brands. Experience with marketing assets and material creation using Adobe Photoshop, Lightroom and Premiere Primary responsibilities included design and production of professional, concise social media graphics and campaign ideas and objectives. Work with contributors, vendors and creative directors to develop and acquire high quality imagery that augments content.

B.A in Communications – University of Nevada Las Vegas

Associate in Graphic Design – Penn Foster College Online

Diploma – A.J. Dimond High School