Rebecka Rodriguez

Creative social media manager and recruiter skilled in content creation, digital marketing, and graphic design. Successfully increased audience engagement through strategic campaigns and trend analysis, contributing to enhanced brand voice and community connection.

Social Media Manager Intern at Suny Oswego (2025-08 – Present)

• Tracked social media trends and provided insights to inform content strategy.
• Created engaging content for university social media platforms, increasing audience interaction.
• Created graphics and visuals using design software for posts.
• Addressed user inquiries across various social media channels, enhancing user experience.

Social Media Marketing Intern at Suny Oswego (2024-12 – 2025-05)

• Developed and scheduled social media campaigns, increasing audience engagement across channels.
• Created engaging social media content for platforms, enhancing brand voice and audience connection.
• Monitored social media channels for trends and user interactions, shaping future content strategy.

Social Media Ambassador at Yik Yak (2022-09 – 2025-01)

• Developed and shared engaging content to connect with users across social media platforms.
• Enhanced social media presence to effectively promote brands and products.
• Facilitated discussions among users to strengthen community relationships and connections.
• Collected insights from competitor analysis and audience feedback to inform content strategy.

Beauty Advisor at Sally Beauty (2024-05 – 2024-08)

• Advised customers on beauty products and application techniques.
• Engaged with customers to build relationships and foster loyalty to the brand.
• Maintained product displays to enhance visual appeal and customer engagement.
• Assisted in training new staff on customer service standards and product knowledge.
• Provided feedback on product performance to improve selection and offerings.

Social Media Coordinator at Lewis B. O'Donnell Media Summit (2023-03 – 2023-10)

• Wrote social media content to increase engagement with customers.
• Developed and scheduled social media posts using management tools for consistent outreach.
• Monitored social media trends and competitor activity to inform strategy adjustments.

Cosmetic Beauty Advisor at Target (2021-06 – 2022-05)

• Demonstrated cosmetic application techniques, increasing customer satisfaction and confidence in product use.
• Advised customers on tailored skincare and makeup selections, enhancing personalized shopping experiences.
• Educated customers on current beauty trends and product benefits to enhance knowledge.
• Managed inventory and restocked beauty products, ensuring optimal product availability for customer needs.

Bachelor of Arts in Broadcasting & Digital Media – SUNY College At Oswego (2023-05 – 2026-05)