Shayna Marra
Operations and Administrative Leader
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About
Versatile operations and administrative leader with 10+ years of success in team management, project coordination, client service, and financial oversight. Known for driving efficiency, building high-performing teams, and delivering excellent customer experiences. Thrives in fast-paced environments and brings a proactive, solution-oriented approach. Open to dynamic roles in operations management, project coordination, and customer success.
Experience
Business Manager - Willow Bridge Property Company - Easton, PA
(2024-07)
- Lead daily operations, financial reporting, staff development, and vendor management.
- Monitor KPIs and budgets to support company goals and ensure compliance.
- Coach and train cross-functional teams to maximize performance and service delivery.
Leasing & Marketing Professional - Willow Bridge Property Company - Northampton, PA
(2023-12 - 2024-07)
- Developed and executed marketing campaigns and improved online visibility.
- Conducted market research to refine strategies and target outreach.
- Delivered exceptional support throughout client lifecycle using CRM systems.
Property Manager - Platform Five - Easton, PA
(2023-03 - 2023-12)
- Oversaw multiple business functions: short-term rentals, events, and coworking.
- Managed renovation projects, vendor coordination, and new system implementation.
- Increased brand engagement via tailored social media strategies.
Resident Manager - Lincoln Property Company - Northampton, PA
(2016-07 - 2023-03)
- Directed operations, team supervision, legal coordination, and client services.
- Managed budgets, contracts, and reporting using industry platforms.
- Led onboarding and mentorship for new hires, improving retention and performance.
Leasing Professional - Lincoln Property Company - Northampton, PA
(2015-03 - 2016-07)
- Supported sales and marketing efforts, and maintained customer relationships.
- Utilized CRM tools to manage leasing communications and performance metrics.
Education
High School Diploma or Equivalent - Easton Area High School
