Zoe Rogers

I am a recent graduate of Fairfield University with experience in marketing. I have worked within social media marketing and business to business marketing.

Marketing & Media INTERn | 05/2022 to 01/2023

Newport Nightlife Inc - Newport, RI

• Compose media & content for local businesses
• Expand company's media footprint to new sectors & drive new traffic
• Partner with clients to boost search optimization results through individual analysis
• Organized events to establish community relationships and maximize marketing strategies.
• Increased revenue by designing and enacting marketing strategies within budget parameters, as well as studying key consumer and market data.

Homesick NY

• Create social media posts showcasing the latest clothing made by designer
• Engaged with clients and answered queries to promote brand-focused interactive and engaging content.
• Analyze customer demographics through social media mentions on TikTok, Instagram
• Increase brand awareness and heighten visibility.
• Identified and communicated with influencers to drive posts about the company's brand and products.

Fairfield University, Marketing B.S with a minor in economics.