Executive - Marketing/Sales/Ops/General Management
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Accomplished senior executive with over two decades of leadership experience driving SaaS, technology, and marketing growth across Southern Africa.
I specialise in launching and scaling new business divisions, leading cross-functional teams, and transforming underperforming operations into profitable, high-performing units. My leadership philosophy combines strategic foresight, operational discipline, and people-first culture — empowering teams to deliver sustainable, measurable growth.
As a member of a global leadership team, I’ve expanded regional markets, implemented go-to-market strategies that deliver consistent revenue growth and customer success, and I've led multi-million-rand operations.
Recognised for both results and values — including the EPIC EMEA Caring Award (2023) for global collaboration and CSR impact, and Employee of the Year (2015) for exceptional client delivery — I take pride in balancing commercial performance with care-driven leadership.
Accomplished senior leader with extensive experience in scaling SaaS, technology, and marketing operations across Southern Africa, and supporting operational excellence across EMEA. Recognised for driving commercial growth, improving operational efficiency, and building high-performance teams that consistently deliver measurable results. In Southern Africa, Bernice successfully scaled business growth, developed new revenue channels, and improved partner engagement. Across EMEA, she provided strategic support to the Regional Director, contributing to process improvements, alignment across teams, and the delivery of consistent customer experiences. A collaborative and results-oriented executive with deep expertise in go-to-market strategy, operational excellence, channel management, and client success — bridging commercial vision with strong execution.