Caitlin Armstrong

I’m an excitable human with a passion for developing products with purpose.

I believe that good product experiences are easier to achieve when there is an engaged and empowered team behind them.

A strong advocate for people-centric approaches, I’m passionate about mindful leadership and effective communication and enjoy enjoy solving complex problems through thoughtful UI and clear language.

I'm an industry and product generalist with over 7 years of experience in product and UX design. Passionate about people and mindful leadership, I believe the best product experiences are created when there is an engaged and empowered team behind it. Product is a team sport and my experience has taught me how to identify and effectively improve dysfunctional work environments.

I completed honours in information systems from UCT in 2014.