Dineo Malongane

Organized, dependable, and creative Marketing Professional with 1.5+ years of experience executing digital marketing campaigns, managing social media channels and reporting including Meta Business Suite & LinkedIn Ads, and maintaining brand standards in fast-paced B2B environments. Skilled in marketing administration, website content updating, basic graphic design (Canva), and multi-channel performance reporting. Currently completing a Postgraduate Diploma in Marketing at Tshwane University of Technology.

Outside of work I've supported a small manufacturer with branding and marketing strategy, and I'm looking for a structured, mentored environment where I can bring that same energy.

Digital Marketing Strategist at Land and Sea Shipping (2025-01 – 2026-04)

• Managed integrated marketing campaigns end-to-end, growing website traffic by 40% and qualified leads by 30%.
• Generated 185 leads in a 28-day campaign window through targeted digital activity.
• Improved email engagement by 25% by running A/B tests on Mailchimp campaigns.
• Applyed analytical thinking to campaign data in Google Analytics, Google Ads and Search Console to identify trends and inform decisions.
• Coordinated marketing collateral and content, working cross-functionally to keep delivery on schedule.
• Managed company-wide email banner signatures and campaign updates through Rocketseed, keeping branding consistent across every outgoing email.
• Liaised with internal stakeholders to gather requirements and roll out marketing collateral on time, communicating results clearly to management both orally and in writing.

Social Media Coordinator (Bi-annually) at Shipwreckers NPC (2025-02 – 2025-11)

• Content & Campaign Coordination: Coordinated multi-platform campaign calendars (Facebook, Instagram, LinkedIn), driving a 50% increase in overall audience engagement.
• Visual Content & Deliverables: Prepared editable promotional assets, event designs, and newsletters for digital and print distribution.
• Request & Project Execution: Tracked deadlines, managed promotional execution, and coordinated communications that successfully sold 600+ event tickets.
• Brand & Visual Asset Control: Maintained image and template libraries using Canva and Adobe tools; created brand-aligned collateral following strict corporate identity standards.

Marketing Intern at Land and Sea Shipping (2024-10 – 2025-12)

• Developed a comprehensive marketing plan including market research, customer segmentation, and positioning strategies.
• Conducted competitor analysis and consumer behaviour research to identify growth opportunities. Assisted in executing SEO and Google Ads campaigns, contributing to improved lead capture and conversion rates.
• Supported the coordination of marketing campaigns and digital promotions.
• Compiled marketing performance reports and insights to support strategic decision-making.

Postgraduate Diploma in Marketing in Marketing – Tshwane University of Technology

Advanced Diploma in Marketing in Marketing – Tshwane University of Technology (2024-01 – 2024-12)

Diploma in Marketing in Marketing – Tshwane University of Technology (2021-01 – 2023-12)