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Francois Pistorius

Francois Pistorius

Creative Strategist | Growth Marketer

Talent
PretoriaMember since August 20, 2026
Creative Direction & Brand StrategyPhotography & Visual StorytellingVisual Authority System DevelopmentContent Strategy & Content EcosystemsPersonal Brand PositioningSocial Media Growth & Lead GenerationDirect Response CopywritingEmail Marketing & Funnel Strategy
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Creative Direction & Brand StrategyPhotography & Visual StorytellingVisual Authority System DevelopmentContent Strategy & Content EcosystemsPersonal Brand Positioning

About

Your partner to map out the strategy, set up the conversion systems, and direct the digital assets.

Experience

Creative Director & Visual Authority Strategist at Self-Employed (2024 – Present)

Lead strategic content initiatives for founders, consultants, coaches and brands. Develop authority-driven content systems that connect expertise to audience needs while driving measurable business growth.

Content Creator, Marketing Strategist & Copywriter at Self-Employed (2020 – Present)

Managed end-to-end content and marketing campaigns, combining storytelling, photography, copywriting, email marketing and paid traffic strategies.

Professional Photographer & Visual Storyteller at Self-Employed (2006 – Present)

Created visual campaigns for fashion, food, hospitality, architecture, luxury brands, publications and personal brands.

Education

BA Degree – University of Pretoria (1999 – 1999)

Photography & Art Diploma in Photography & Art – Open Window (1999 – 1999)

Sales Copywriting in Sales Copywriting – RMBC Salescopywriitng course (2021 – 2021)

Skills

Creative StrategistGrowth Marketer

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