Digital Marketing Strategist
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Digital Marketing Strategist with 10+ years of experience in omnichannel campaign management, team leadership, and e-commerce optimization. Proven success in scaling ROI by 40%+ for clients through data-driven SEO, PPC, and social media strategies. Managed R40k+ monthly ad budgets and cross-functional teams.
Experienced Digital Marketing Strategist with over 10 years of expertise in SEO, PPC, e-commerce optimization, and omnichannel campaign management. Proven track record in managing R40k+ monthly ad budgets, increasing ROI by 35%+, and leading cross-functional teams. Skilled in data analytics, CRM, and project management, with a strong ability to drive growth through strategic, results-oriented marketing solutions.
Successfully expanded market share, optimized e-commerce conversions, and secured R2M+ in annual revenue in sales and business development roles.
Education & Certifications
BA in Integrated Marketing Communication – University of the Free State
GAP Executive Education Programme – Emory University, Goizueta Business School
Google Display & Search Ads – Google Skills Shop
Inbound Marketing – HubSpot Academy
SEO, Content Marketing, Digital Copywriting – Red & Yellow
Digital Marketing Specialization – USB Stellenbosch
MCSA – Advanced Technology Training Institute
