
I’m a high-performance Sales Management professional who drives revenue through disciplined execution, strategic deal-making, and team accountability—now ready to step into a General Manager role to scale sales while owning full operational performance.
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Results-driven Sales and Regional Sales Manager with nearly 19 years of experience in the mining and industrial sectors. Proven track record in driving revenue growth, managing large sales teams, leading key account strategies, and securing major supply contracts. A natural leader with strong negotiation, strategic planning, and customer relationship management skills. Recognized for building high-performance teams, developing market strategies, and delivering sustainable business growth.
Sales Manager META Mining Shafts at Haggie Steel Wire Rope
•Own and execute regional sales strategy across Middle East, Turkey, and Africa mining sectors
•Lead, structure, and enforce performance across all sales teams and commercial roles
•Drive new business development while protecting and expanding key accounts
•Build and manage distributor, reseller, and partner market channels to scale reach
•Oversee internal sales and logistics alignment to ensure seamless order fulfillment
•Control pipeline visibility, forecasting accuracy, and revenue delivery
•Implement sales systems, reporting structures, and accountability frameworks
•Step into high-value deals to secure and close strategic opportunities
Regional Sales Manager at WADA Group SA (2025-01 – 2025-04)
Developed and implemented regional business unit strategies for products and services. Company retrenchment (Operational Reasons) – MSA Agreement signed through CCMA.
Key Accounts Manager & Sales Manager at Hilti South Africa (2023-10 – 2025-04)
Led and coached account managers using situational leadership principles. Developed contribution margin strategies and improved DSO performance.
Technical Area Sales Manager at Shutterlock Lifting and Rigging (2018-10 – 2023-09)
Managed technical sales across Gauteng, Northwest, and Limpopo regions. Delivered technical consulting and solution-based selling for lifting and rigging products.
Sales Manager at Lebola Mining and Engineering Supplies (2011-01 – 2018-12)
Managed teams of internal and external sales representatives. Developed sales strategies, managed budgets, and negotiated supplier pricing.
Product Specialist at Lebola Mining and Engineering Supplies (2009-01 – 2010-12)
Managed product lifecycle strategies and client training. Delivered presentations and represented the company at industry events.
Sales Representative at Lebola Mining and Engineering Supplies (2007-01 – 2009-12)
Acquired new clients and managed existing accounts. Consistently achieved sales targets and reported performance metrics.
Higher Certificate in Sales Management – DSM School of Marketing Matric in General – PBHS High School (2006)